SEO Specialist

Our client is an international product\-based IT company specializing in the iGaming industry. Born in 2014, they rocked the CIS region, and now take the success to the world.

We are currently looking for a SEO specialist to drive organic growth in highly competitive niches, including iGaming and betting. This role is focused on strengthening online presence and supporting the overall growth of projects.

Key responsibilities and your contribution:

• Developing SEO strategies for cross\-brand websites targeting;


• Launching and reviewing websites: preparing technical requirements for developers and conducting technical audits of launched sites;


• Managing website content: semantic core collection, keyword clustering, text analysis of competitors’ articles, preparing briefs for copywriters, generating texts with AI, and reviewing completed content;


• Off\-page optimization: auditing the backlink profile of the site and its competitors, preparing anchor lists, and purchasing links;


• Searching for and selecting drop domains, participating in auctions and purchasing them, restoring domains, placing links, and sourcing new domains;


• Monitoring search results and reacting quickly to changes;


• Analyzing competitor strategies and identifying growth opportunities for promoted websites;


• Monitoring and analytics, including conversion\-focused work;


• Testing hypotheses: running A/B tests, analyzing results, and adjusting approaches accordingly.

• 2\+ years of hands\-on SEO experience;


• Proven experience in betting / iGaming / gambling, or other gray\-area, highly competitive niches targeting the CIS market, with a solid understanding of the restrictions and specifics involved;


• Ability to conduct competitor analysis and develop SEO strategies;


• Strong expertise in technical SEO, content strategy, and link building;


• Proficiency with the following tools: Ahrefs, SEMrush, GSC, GA4, Screaming Frog, Jira;


• Working knowledge of CSS/HTML required for SEO tasks;


• Ability to independently source and purchase drop domains;


• Experience collaborating with developers and copywriters;


• Self\-sufficiency, strong organizational skills, and a willingness to grow and test hypotheses.

• Experience with behavioral factor manipulation is a strong plus.

• Time Off \& Recovery: 20 working days of fully paid annual leave, fully paid sick leave, and public holidays off according to company policy.


• Health \& Wellness: A flexible Benefits cafeteria that allows you to choose the perks that fit you best, with options including medical support, regular check\-ups, mental health services, or gym access.


• Education \& Development: Internal and external training, industry events, language courses, and professional service subscriptions.


• Workspace \& Tech: All necessary corporate equipment provided, the flexibility to work fully remotely, and premium digital tools to enhance performance (e.g., AI tools, ChatGPT Plus).


• Work Environment \& Perks: Holiday bonuses, gifts for special occasions, paid business trips, and team events.

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