Traffic Quality Manager
SpeedlineHub
Braga
Tempo inteiro
Remote
11 vagas em Braga — e mais nas redondezas.
Envie seu CV e descubra quais realmente combinam com você.
Our client is an international product\-based IT company specializing in the iGaming industry. Born in 2014, they rocked the CIS region and are now taking their success worldwide.
We are currently looking for a Traffic Quality Manager.
Key responsibilities and your contribution:
- Monitor and analyze marketing traffic quality across all acquisition channels.
- Detect, investigate, and prevent fraudulent activities related to affiliate programs, paid traffic, bonus abuse, multi\-accounting, incentivized traffic, and other marketing fraud schemes.
- Conduct regular reviews of affiliates, traffic sources, campaigns, and user segments to identify suspicious patterns and anomalies.
- Develop, maintain, and improve anti\-fraud rules, segments, and monitoring processes for marketing traffic.
- Collaborate with Marketing, Product, Analytics and Payments teams on fraud prevention initiatives.
- Prepare analytical reports, dashboards, and presentations on traffic quality, fraud trends, and anti\-fraud performance.
- Participate in incident investigations and provide recommendations on sanctions, traffic restrictions, and process improvements.
- Define requirements for automation of anti\-fraud controls and support the implementation of new anti\-fraud solutions.
- Monitor key marketing and anti\-fraud KPIs and proactively identify emerging risks.
- Support onboarding and audits of new affiliates, traffic sources, and acquisition channels from an anti\-fraud perspective.
- Participate in testing and validation of new fraud detection tools, integrations, and analytical solutions.
- Maintain documentation, procedures, and knowledge base related to marketing anti\-fraud processes.
- Understanding of key fraud schemes in digital marketing and affiliate marketing.
- Experience analyzing marketing traffic quality and identifying anomalies at the level of campaigns, partners, sources, and individual users.
- Confident use of anti\-fraud and analytical tools: SEON, Tableau, BI systems, and other internal services.
- Ability to work with large data sets, build samples, identify patterns, and prepare data\-based conclusions.
- Experience participating in investigations of abuse related to marketing mechanics and affiliate programs.
- Ability to prepare requirements for anti\-fraud automation and participate in testing new rules, segments, and suspicious activity triggers.
- Skills in preparing regular analytical reports, monitoring key traffic quality metrics, and evaluating the effectiveness of implemented anti\-fraud measures.
- Understanding of affiliate marketing principles, CPA/CPL/CPS models, and key marketing metrics.
- Confident user of Microsoft Excel / Google Sheets.
- Experience with SQL, Tableau, Power BI, or other BI tools.
- Time Off \& Recovery: 20 working days of fully paid annual leave, fully paid sick leave, and public holidays off according to company policy.
- Health \& Wellness: A flexible Benefits cafeteria that allows you to choose the perks that fit you best, with options including medical support, regular check\-ups, mental health services, or gym access.
- Education \& Development: Internal and external training, industry events, language courses, and professional service subscriptions.
- Workspace \& Tech: All necessary corporate equipment provided, the flexibility to work fully remotely, and premium digital tools to enhance performance (e.g., AI tools, ChatGPT Plus).
- Work Environment \& Perks: Holiday bonuses, gifts for special occasions, paid business trips, and team events.
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