Key Account Director – Strategic Client Management

Creative Car Park (CCP) is a car park management service that helps small to medium land and site owners maximise the value, convenience, and security of their parking areas.

As a leading UK car park management company with over 25 years in the industry, CCP leads the way in the development of parking technology and was the first to use ANPR camera technology to manage and enforce car parking.

We believe that a car park isn’t just somewhere where people leave their car. The experience in a car park often leaves a lasting impression, and that experience typically means the difference to a user of a good or bad day.

Our mission is to develop the very best car park experience for both site owners and car park users, for peace of mind, security, and value. And we care about great parking…even the concrete places!

We continue to develop creative commercial solutions to meet the changing needs of car park owners and their communities around the country.

CCP is experiencing rapid change as it develops and adapts to a changing market to deliver on its ambition to grow ahead of market.

The Role

As Key Account Director, you will have end\-to\-end ownership of a portfolio of CCP's key accounts, taking full responsibility for client retention, relationship management, service excellence, contract renewals and the strategic development of existing accounts.

Working closely with senior stakeholders, you will build trusted relationships, develop account strategies, lead commercial discussions and challenging client conversations, and identify opportunities to strengthen partnerships through innovative solutions and continuous improvement.

This is not a new business sales or prospecting role. There is no cold calling, lead generation or responsibility for winning new clients. The focus is on managing and retaining an existing portfolio of strategic CCP clients, building trusted senior relationships, leading contract renewals and commercial discussions, managing challenging service issues and protecting long\-term partnerships.

Any commercial growth within the role comes through the organic development of existing accounts rather than new business sales, prospecting or pipeline generation.

As CCP continues to develop and introduce new products, technology and service enhancements, you will also play a key role in introducing these changes across your strategic accounts. This may include upgrades or changes to existing systems and services, which can have a significant impact on clients and their day\-to\-day operations. You will need to communicate the rationale, benefits and impact of these changes, manage expectations and objections, and ensure changes are introduced effectively while maintaining client confidence and the strength of the relationship.

This is a senior client management role suited to someone who enjoys developing long\-term client relationships, influencing decision\-makers, managing complex commercial and service conversations, navigating change and taking ownership when client relationships become challenging.

Key Responsibilities

• Take full ownership of a portfolio of strategic key accounts, ensuring long\-term client retention, satisfaction and successful development of existing client relationships.


• Build and maintain strong relationships with key stakeholders, including senior decision\-makers and C\-suite executives.


• Develop and execute strategic account plans that identify opportunities for relationship development, service improvements, risk management and long\-term partnership development.


• Lead contract renewals and commercial discussions, ensuring mutually beneficial outcomes that protect client relationships and existing revenue.


• Lead difficult and commercially sensitive client conversations, including service challenges, pricing changes, contract negotiations, performance concerns and relationship issues, maintaining trust while protecting CCP's commercial position.


• Identify opportunities to introduce new services, products and innovative solutions that enhance the client experience and operational performance within the existing account base.


• Lead the introduction and adoption of new CCP products, technology and service enhancements across strategic accounts, including upgrades or changes to existing systems. Communicate the rationale, benefits and impact of changes, anticipate and manage client objections and work with internal teams to ensure successful implementation.


• Act as the senior point of contact for your portfolio, taking ownership of escalated commercial and service\-related matters through to resolution.


• Take ownership of at\-risk accounts, working with internal teams to understand the issue, agree appropriate resolutions and rebuild client confidence where required.


• Deliver regular client meetings, Quarterly Business Reviews and executive presentations that demonstrate value and strengthen client relationships.


• Prepare and present weekly portfolio reports, highlighting account performance, commercial risks, renewal activity, relationship challenges, opportunities and agreed actions.


• Provide regular business updates to clients, ensuring clear communication of performance, initiatives and future opportunities.


• Monitor account performance, identify trends and implement proactive action plans that improve client outcomes and protect long\-term account performance and retention.


• Maintain accurate account plans, forecasts and CRM records to provide visibility across the business.


• Work collaboratively with Client Services, Operations, Sales, Finance, Legal and Marketing to ensure a seamless client experience.


• Monitor competitor activity and industry developments to identify opportunities that strengthen client relationships and support the development and protection of existing accounts.


• Work cross\-functionally with internal teams to ensure strategic clients are appropriately prepared for product launches, system upgrades and other significant changes, from initial communication through to successful adoption.

Experience \& Skills

• Minimum 3 years' experience managing strategic B2B key accounts with responsibility for client retention, relationship management and overall account performance.


• Proven track record of developing long\-term client relationships and successfully leading contract renewals.


• Experience managing a portfolio of multi\-site or high\-value client accounts, with the ability to influence stakeholders up to C\-suite level.


• Strong commercial acumen with experience managing pricing, contract changes, renewals and commercial negotiations within existing client relationships.


• Excellent negotiation and influencing skills, with the ability to overcome complex commercial challenges and achieve mutually beneficial outcomes.


• Experience acting as the senior point of contact for strategic accounts, taking ownership of complex commercial or service\-related issues.


• Demonstrable experience managing difficult client conversations, service challenges, escalated issues or at\-risk relationships while maintaining and protecting the client relationship.


• Experience managing the introduction of new products, technology, systems or service changes within existing client accounts, including communicating change, managing objections and supporting successful adoption.


• Confident managing resistance to change and challenging client conversations, particularly where changes to products, systems or services may affect established client processes or expectations.


• Strong analytical skills with the ability to interpret performance data and develop strategic account plans that deliver measurable results.


• Excellent communication and presentation skills, with experience delivering business reviews and executive\-level presentations.


• Highly organised with excellent planning, reporting and account management skills.


• Experience within a contract\-based B2B service environment (such as parking, property or facilities management) is desirable.


• Full UK driving licence and willingness to travel regularly to client sites.


• Experience in a strategic account management, client relationship, contract management or client services environment is particularly relevant to this role.


• Experience primarily focused on new business sales, prospecting or lead generation is not the focus of this position.

If you're passionate about building long\-term client partnerships, protecting and developing strategic accounts, navigating complex client relationships, managing change and delivering exceptional customer experiences, we'd love to hear from you.

Join Creative Car Park and help shape the future of intelligent parking management.

Why join us?

• Competitive compensation package


• Opportunities for professional growth and career advancement within the company.


• Comprehensive training and development programs to enhance skills and knowledge.


• Collaborative and supportive work environment.


• Access to industry\-leading technology and resources.

We are an equal opportunities employer, have a diverse workforce, and make our recruitment decisions based on your skills and experience. We can only accept applications from those who can prove their eligibility to work in the UK. No agencies, please.

This is a chance for you to join a meaningful and inspiring environment where you have the chance to make a daily impact. Every day you’ll work alongside passionate and down\-to\-earth colleagues who are dedicated, focused on delivering results, and love delivering stand out service.

If you’re the right person for the role you’ll be part of an exciting journey in a dynamic, growing business. We are looking forward to receiving your application and meeting you.

Pay: £50,000\.00\-£60,000\.00 per year

Ability to commute/relocate:

• Finchley N3: reliably commute or plan to relocate before starting work (required)

Application questio

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