Specialist, Brand Experience & Heritage
At McLaren Racing, we’re driven to win, inspire our people, excite our fans, and deliver for our partners \- while continuously pushing our sport, industry and technology forward.
The Role
As a Specialist, Brand Experience \& Heritage, you’ll take ownership of delivering premium global brand experiences and events that engage executives, partners, VIPs and fans. Acting as a senior delivery lead, you’ll manage multiple complex projects end‑to‑end, translating strategy into high‑quality execution.
You’ll operate with a high level of autonomy and accountability, challenging the status quo, evolving experiences and driving commercial opportunity. Working closely with internal teams and partners, including McLaren Automotive, you’ll ensure a consistent, world‑class brand experience.
Key Responsibilities
- Lead the end‑to‑end delivery of multiple concurrent events, ensuring delivery to scope, timeline and budget.
- Act as a senior delivery lead, managing complexity, risk and key decisions across stakeholders.
- Build and manage relationships with clients, partners, suppliers and senior stakeholders.
- Own project budgets, track spend and identify efficiencies while protecting guest experience.
- Manage event governance, including documentation, schedules, and critical path planning.
- Lead on\-site delivery, overseeing teams, suppliers and maintaining a calm, controlled environment.
- Coordinate logistics, assets, production and international event requirements.
- Embed sustainable practices across projects and deliver post‑event reporting and insights.
- Contribute to continuous improvement, innovation and future programme development, supporting junior team members where required.
- Proven experience delivering complex events or brand experiences within premium sectors (e.g. sport, automotive, luxury, entertainment)
- Strong budget management and commercial awareness
- Confident leading on‑site delivery and making decisions under pressure
- Highly organised, detail‑driven and comfortable managing multiple priorities
- Strong communicator with experience producing professional client‑facing materials
- Experience translating brand strategy into high‑quality guest experiences
- Comfortable working independently with high accountability
- Experience using event data and insights to improve future delivery
- Experience in motorsport, automotive or global sports events
- International event delivery and supplier management
- Knowledge of sustainable event practices
- Experience supporting or mentoring junior team members
- Familiarity with project or task management tools
- Hybrid office\-based with regular UK and international travel
- Flexibility required, including occasional weekends and extended event hours
- Some physical activity and exposure to live event environments
We constantly strive to be better tomorrow than we are today. Our ambition is to be the most pioneering and exhilarating racing team in the world, and our collective task is to set the standards for high performance in sport. We show up every day with energy and enthusiasm, ready to play our part.
We encourage and support diversity, equity and inclusion. We will actively promote a culture that values difference and eliminates discrimination in our workplace.
McLaren Racing is based at the iconic McLaren Technology Centre (MTC) near Woking. Here at McLaren, we offer hybrid working with 3 days a week based in the MTC.
Our state of the art, sustainable campus offers many facilities including a gym, restaurant and indoor and outdoor break\-out areas, as well as direct access to park and common land. The MTC is connected to Woking mainline station via regular shuttle buses, from which London Waterloo is a 30 minute train ride.
We offer a comprehensive package of benefits including private healthcare, car schemes, life insurance and generous pension contributions.
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