Senior MarTech Manager
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Nuneaton, UK \| Full\-time
We offer hybrid working, with an expectation that you'll be present at our Nuneaton office for a minimum of 2 days per week.
At Holland \& Barrett, we're on a mission to make health and wellness a way of life for everyone. Through our Back Your Body proposition, we're helping people better understand their bodies and take positive action to support their wellbeing.
We're looking for a Senior MarTech Manager to lead and evolve our marketing technology ecosystem at a pivotal stage in our transformation. This is a highly strategic role where you'll connect technology, data and marketing performance, enabling smarter customer experiences, stronger commercial outcomes and scalable growth across our markets.
The Role:
- Own and optimise Holland \& Barrett's MarTech ecosystem, ensuring platforms, data and processes deliver measurable business value.
- Enable CRM, personalisation and customer engagement through effective use of customer data and marketing technology.
- Lead tracking, tagging and measurement capabilities across web and app environments.
- Drive best practice across Google Tag Manager, server\-side tracking and data architecture.
- Develop and enhance CDP capabilities, enabling audience activation across CRM and Paid Media channels.
- Support the growth of our Digital Asset Management, Retail Media and Loyalty technology capabilities.
- Evaluate new technologies, manage vendor relationships and ensure strong governance across the MarTech stack.
- Partner with Marketing, Loyalty, Digital, Data and Engineering teams to deliver scalable, future\-focused solutions across multiple markets.
- Proven experience leading MarTech, digital analytics or marketing technology functions within a complex organisation.
- Strong expertise in Google Tag Manager, tagging strategies, data layers, APIs and measurement frameworks.
- Experience working with CRM platforms such as Braze and Customer Data Platforms such as Hightouch.
- Strong understanding of personalisation, customer lifecycle marketing and first\-party data strategies.
- Experience managing technology vendors, budgets and platform roadmaps.
- The ability to translate technical concepts into clear business outcomes and influence stakeholders at all levels.
- A collaborative approach, curiosity to learn and a passion for continuous improvement
WHAT WE OFFER:
Reward
Up to 10% Annual Bonus
Wellbeing \& Lifestyle Benefits
- Health Cash Plan
- Life Assurance
- Private Virtual GP
- FREE at\-home blood test kit
- Holiday Purchase option
- Pension Contribution
- Access to ‘Wellhub' with gyms, studios and wellbeing apps
- 25% Colleague Discount with FREE Standard Delivery
- Exclusive Discounts from a wide range of partners
- £/€50 Annual Product Allowance to spend in store
- Access to a variety of learning opportunities, including Level 2\-5 Apprenticeships, Workshops and our Digital Learning Library
- AND MORE!
*Holland \& Barrett* *does not accept unsolicited resumes from search firms/recruiters. Please do not forward resumes to our job alias, employees, or any other company location. Holland \& Barrett is not and will not be responsible for any fees if a candidate submitted by a search firm/recruiter unless otherwise agreed with respect to specific open position(s). \#LI\-HYBRID \#LI\-JK2*
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