Sales Executive – UK (Watches Distribution)

Company Description

Company Description AWS Europe is a global leader in distribution and brand development, specializing in driving growth for premium fashion, and lifestyle \& Apparel, Consumer goods brands across international markets. We focus on quality, innovation, and strategic expansion to connect brands with the right audiences. Our scalable solutions deliver lasting market impact, helping brands succeed and thrive global

Experience Preferred:

Watches \| Luggage \& Bags \| lifestyle \& Apparel

We are seeking a motivated and commercially driven Sales Executive to expand our presence across the UK retail market, with a strong focus on watch distribution sales. This role is ideal for a proactive sales professional who enjoys working in a field\-based environment and has a passion for developing brands across fashion, lifestyle, apparel, and consumer goods.

Key Responsibilities

• Identify and develop new business opportunities across assigned territories within the UK.


• Build and maintain strong relationships with retail buyers, store managers, and key decision\-makers.


• Conduct product presentations and support commercial negotiations with prospective customers.


• Drive sales growth by acquiring new retail accounts and expanding existing customer relationships.


• Promote and develop brands across fashion, lifestyle, apparel, and consumer goods product categories.


• Monitor market trends, competitor activities, and customer needs to identify new business opportunities.


• Achieve monthly and annual sales targets in line with company objectives.


• Prepare regular sales reports, forecasts, and market updates for management.


• Coordinate with internal teams to ensure timely order fulfilment and excellent customer service.


• Represent the company at trade events, exhibitions, and customer meetings as required.

• Proven experience in field sales, retail sales, business development, or account management.


• Knowledge of the UK retail market; experience in watches, fashion, lifestyle, apparel, or consumer goods is highly desirable.


• Excellent communication, negotiation, and relationship\-building skills.


• Self\-motivated, target\-oriented, and able to work independently.


• Strong commercial awareness with a customer\-focused approach.


• Willingness to travel extensively across assigned regions within the UK.

• Competitive base salary with an attractive commission structure.


• Travel allowance and reimbursement of business expenses.


• Comprehensive product and sales training.


• Clear opportunities for career progression into senior sales and commercial roles.


• Exposure to international brands and diverse consumer product categories.


• A collaborative, dynamic, and growth\-oriented work environment

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