Product Marketing Manager

Founding Product Marketing Manager

London (Shoreditch) \| Hybrid: 2–3 days per week in office \| Up to £105,000

A growing B2B SaaS business is hiring a Founding Product Marketing Manager to establish and lead its product marketing function.

This is a high\-impact IC role for someone who enjoys building from scratch: shaping product narratives, bringing launches to market, enabling commercial teams, and creating the foundations of a scalable PMM function.

*What's in it for you?*

• Build a product marketing function from scratch


• Shape the company’s product launches, positioning, and sales enablement


• Work closely with senior marketing, product, and commercial leaders


• Potential to grow into people leadership as the marketing team expands

The role

Reporting to the CMO, you’ll work closely with Product, Sales, Customer Success, and senior leadership.

*You will:*

• Own product positioning, messaging, and go\-to\-market plans for product releases


• Partner with Product to turn roadmap updates into clear customer and commercial narratives


• Rebuild sales\-enablement materials, including battlecards and objection\-handling guides


• Map the buyer journey and ensure consistent messaging across each stage


• Develop competitor and market insight to inform positioning


• Build the processes, assets, and roadmap for product marketing as the function grows


• Present ideas clearly and gain buy\-in across technical and commercial stakeholders

To be successful as the Product Marketing Manager, all you need to have is:

• 4\+ years’ B2B Product marketing experience product within SaaS or tech


• Startup or scale\-up experience, ideally having built PMM capability in an ambiguous environment


• PMM experience across two businesses, or a strong founding PMM background


• Commercially minded, hands\-on, and comfortable without an existing playbook


• Able to influence Sales, Product, and Customer Success teams

Join at a pivotal stage and define how a growing SaaS business takes its products to market \- building a function, influencing senior leaders, and seeing your work make a visible commercial impact.

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