Product Marketing Leader

The role

We are seeking a "T\-Shaped" Product Marketing Leader who blends a high\-level strategic vision of the market with a strong operational drive to execute.

In this role, you will support the end\-to\-end product marketing lifecycle. You will be responsible for everything from participating in the definition of strategic positioning and managing analyst relations to independently producing tactical marketing assets.

Acting as a crucial mediator, you will seamlessly align the needs of Product, Sales, Marketing, and executive leadership.

Responsibilities

• Own the Messaging: Create and evolve Mia\-Platform’s positioning and unique value propositions.


• Product\-to\-Value Translation: Translate highly complex technical features into clear, compelling business benefits for diverse stakeholders (ranging from Developers to CTOs and C\-level executives).


• Analyst Relations: Actively manage relationships and strategic briefings with major industry analysts, ensuring Mia\-Platform is strongly positioned in key market research.


• Competitive Intelligence: Continuously monitor competitors and emerging tech trends to identify growth opportunities and keep the business steps ahead.


• Equip the Sales Team: Provide the sales force with the tactical collateral needed to close complex enterprise deals.


• Asset Creation: Independently produce high\-quality case studies, pitch decks, competitive battlecards, and product documentation.


• Go\-To\-Market (GTM): Collaborate closely with R\&D teams to define launch roadmaps and drive the market adoption of new features and products.


• 4\-7\+ years of experience in Product Marketing within the B2B Tech or Enterprise SaaS sectors.


• Proven success in launching software products and running successful product adoption campaigns.


• Comfortable and experienced working hand\-in\-hand with engineering, product, and R\&D teams. You must be technically minded,while you don’t need to be a developer, you must speak their language and navigate technical complexity with ease.


• Proven ability to present positioning strategies, market reports, and results directly to executive management.


• Highly autonomous in creating high\-quality content (decks, whitepapers, blog posts, sales collaterals).


• Full, professional fluency in English (written and spoken) is mandatory for managing our international market and analyst relations.


• You take absolute responsibility for the commercial success of the product and the quality of communications.


• You are proactive and constantly looking for innovative ways to make the product stand out against the competition.


• *Plus:* Previous experience working in a Scale\-up or a high\-growth environment is highly valued.

We offer

A competitive total\-reward package

We offer a four\-dimension package: Compensation (fixed and variable) \+ Benefits \+ Growth opportunities \+ an inspiring Culture.

Hybrid Workplace

We believe in work\-life balance and know that smart working is one of the tools to achieve a more human\-scale lifestyle. We recognize the value of teamwork, combining smart working with in\-presence moments to be able to compare, exchange ideas, and move projects forward. We typically work 50% of our time from the office.

DE\&I

As stated in our Manifesto we reject any form of discrimination and we strive every day to embrace diversity and to guarantee inclusion.

L\&D and perks

• Training path and access to Mia\-Platform hub with a vastity of training courses


• Team building and many surprising events


• Ticket restaurants


• Insurance coverage for medical expenses


• Corporate benefits platform with significant discounts on the purchase of different types of services (gyms, travel, technology, etc.)

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