via Indeed · 9 September 2026 ·12 days ago

Outbound Sales Executive

ao.com
Bolton Remote
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£29,545\-65,000 Permanent

Location: Bolton

Job Overview
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Job details
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Contract Type

Permanent

Salary

£29,545\-65,000 Permanent

Department

Sales

Location

Bolton

Region

North West

County

Greater Manchester

Job Overview
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About The Role
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At AO, we believe great salespeople should be rewarded for the value they bring. That's why 85% of our team earned over £50k last year! We're in search of Sales Executives who've got the gift of the gab, a knack for closing sales, and the energy to match

You'll help customers protect the appliances they rely on every day by recommending our AO Care Plans. Whether it's keeping the washing machine running, the fridge cold or the cooker working when it's needed most, you'll help customers choose the cover that's right for them.

And it’s not all work and no play! Our sales social calendar is loaded with activities to keep you fired up. From team nights out, to awards nights, we know how to have a good time!

So what else is in it for you? The rewards speak for themselves:

  • Uncapped commission? Tick!

  • Remote working after 8 weeks? Tick!

  • Sociable working hours Mon \- Fri 8\.30am\-5pm? Tick!

  • Realistic and achievable targets designed to be achieved? Tick!
We offer a competitive basic salary of £29,545\.40 but we want you to earn what you deserve from day one. 85% of our team took home £50K OTE last year, and our top earners over £65K \- wow!

Here's What You Can Expect To Be Doing
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You’ll be on a dialler, speaking to over 60 customers a day, after the point of sale,

After digging into the nitty\-gritty, you’ll share the many perks of our AO Care Plan and get them on board, meaning our customers have peace of mind and you hit your targets, win win!

Nobody likes a pushy salesperson, so you’ll take a consultative approach with our customers. We trust you, and your experience, to get the best results.

A Few Things About You
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  • You’re currently working in a like for like, fast\-paced, outbound sales environment

  • You’ve got the drive to hit your goals, both in and out of work

  • You’re highly money motivated and love working towards weekly sales targets

  • You have the ability to effectively objection handle, and can turn past failings into lessons for success

  • You’re resilient and have a positive mindset
Please note : Visa sponsorship is not available for this role. To be considered, you'll need to have an unrestricted and ongoing right to work in the UK, both now and in the future.

A Bit About Us
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We’re big on appliances and electricals, REALLY big. Washing machines, fridge freezers and TVs? They’re our bread and butter. Mobiles, Airwraps and Ring doorbells? Yep, those too. If it plugs in, powers up or makes life easier, AO probably has it.

But we’re more than that… For over 25 years, trust has been at the heart of everything we do, helping us become the UK’s most trusted electrical retailer. Our customers rate us 4\.9 on Trustpilot from nearly ONE MILLION reviews and more 5\-star ratings than any other UK electrical retailer, because they know they can rely on us and it’s the exact same for our AOers too.

We truly believe it’s more than just a job, we genuinely care about each other and our impact on making our customers lives easier, by helping them brilliantly. Everyone here knows how their role makes a difference. Our people are our superpower, so, when it comes to finding new AOers, we know it’s about more than just a CV, it’s about what makes you, YOU.

Our Benefits
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Our benefits are designed to cover the moments that matter to AOers. From health and wellness to giving back \- you’ll be rewarded inside and outside of work.

  • Holidays; 25 days, plus bank holidays (increasing to 27 days after 2 years with us!)

  • Pension; Contribute 5% of your annual salary and we'll do the same, giving you a little extra support for the future.

  • Be a VIP at the AO Arena; we have loads of opportunities to win free tickets and pre\-sale access!

  • Health \& wellbeing; discounted gym membership, an onsite spa and our Help @ Hand scheme giving you access to virtual GP’s, Mental Health support and much more.

  • Discounts; exclusive discounts across our product range.

  • Family leave; Enhanced Maternity, Paternity and Adoption leave.

  • Making a difference; 2 fully paid days a year to donate your time to any charity of your choice.

  • On site perks; start your day with free on site parking, grabbing a complimentary breakfast and a coffee at our subsidised in house coffee shop!
To see all our benefits and perks, visit our AO Benefits page.

The market for this type of role

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