Marketing Manager - Ebebek UK
About the Role
As Marketing Manager UK, you will lead the growth and brand positioning of e\-bebek in the UK market. You will be responsible for building local marketing strategies, driving customer acquisition, increasing brand awareness, and managing integrated campaigns aligned with the company’s international expansion goals.
This role requires a commercially driven marketer with strong digital expertise, retail awareness, and experience managing multi\-channel campaigns in a fast\-paced environment.
Key Responsibilities
\* Develop and execute UK marketing strategy aligned with business objectives
\* Manage digital marketing channels including Meta, Google, TikTok, CRM, email and influencer marketing
\* Lead local brand awareness campaigns and customer acquisition initiatives
\* Plan and oversee seasonal campaigns, promotions and product launches
\* Analyze customer insights, market trends and competitor activity
\* Work closely with ecommerce, retail and global marketing teams
\* Manage marketing budget and optimize ROI across all channels
\* Build partnerships with agencies, creators and local communities
\* Track KPIs including CAC, ROAS, retention and conversion performance
\* Support store openings and offline marketing activities when required
Requirements
\* Bachelor’s degree in Marketing, Business or related field
\* 5\+ years of marketing experience, preferably in retail, ecommerce or FMCG
\* Strong understanding of UK consumer behavior and market trends
\* Hands\-on experience with performance marketing and analytics tools
\* Experience managing integrated campaigns across online and offline channels
\* Strong communication and project management skills
\* Fluent English required
\* Turkish is a plus
What We Offer
\* Opportunity to be part of a growing international retail brand
\* Dynamic and entrepreneurial working environment
\* Career growth opportunities within global operations
\* Competitive salary and benefits package
Work Location: In person
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