Marketing Manager - 12-Month Maternity Cover

Location: Derby, UK / Hybrid

Contract: 12\-month fixed\-term maternity cover

STRUMIS Ltd is a specialist software company headquartered in Derby, UK, providing steel fabrication management software to the structural steel industry worldwide.

Our flagship STRUMIS solution helps steel fabricators manage their operations across estimating, purchasing, inventory, production, quality, traceability and project delivery. Today, STRUMIS supports more than 45,000 users across 70\+ countries, with customers and teams operating across the UK, North America, the Middle East, Australia, New Zealand and other international markets.

We are a collaborative, friendly and supportive company, with values including transparency and integrity.

We are looking for an experienced and hands\-on Marketing Manager to join our team on a 12\-month fixed\-term maternity cover contract.

This is a varied B2B marketing role combining campaign management, digital marketing, CRM, content, events, webinars and sales support. You will take responsibility for maintaining STRUMIS’ day\-to\-day marketing activity while supporting our wider global growth plans.

Your responsibilities

You will:

• Plan, create and execute integrated marketing campaigns and content across email, social media, customer communications and sales materials to support lead generation, customer engagement, brand awareness and product releases.


• Maintain HubSpot CRM data quality and marketing automation processes, including contact and company associations, lifecycle stages, lead sources, sales ownership, lists and workflows.


• Monitor marketing performance through HubSpot, GA4, Search Console and other reporting tools, providing regular reports and actionable insights.


• Manage the STRUMIS website through HubSpot CMS, including creating and updating landing pages, website content, news, case studies and other resources.


• Support ongoing SEO and website optimisation activity to improve visibility, user experience and lead generation.


• Manage STRUMIS’ social media presence.


• Coordinate global webinars from promotion and registration through to delivery support and follow\-up campaigns.


• Coordinate STRUMIS’ participation in international trade shows, exhibitions and industry events, including booth graphics, promotional materials, merchandise, registration campaigns and supporting communications.


• Work closely with regional sales teams across the UK, Europe, North America and the Middle East to support pipeline growth and wider sales activity.


• Work with industry publications, partners, suppliers and external agencies to coordinate advertising, PR, design, print and other promotional activity.


• Manage marketing budgets and monitor campaign, event and supplier expenditure.


• Maintain consistent use of the STRUMIS brand across digital and printed marketing materials.

• An experienced B2B marketer who is comfortable managing both strategic priorities and hands\-on day\-to\-day marketing activity.


• Confident taking ownership of multiple campaigns and projects simultaneously.


• Organised and comfortable working with international teams across different time zones.


• Comfortable working independently while collaborating closely with Sales, Product, Support, IT and senior management.

• Previous experience as a Marketing Manager, Senior Marketing Executive or in a similar marketing role.


• Strong practical experience using HubSpot, particularly Marketing Hub and CRM.


• Experience creating and managing website content, email campaigns, workflows, lists, forms and landing pages within HubSpot.


• Strong copywriting and proofreading skills, with the ability to create clear and engaging B2B marketing content.


• Experience managing social media for a B2B organisation.


• Experience planning and delivering webinars, events, exhibitions or trade shows.


• Experience working with sales teams and supporting lead generation activity.


• Good reporting and analytical skills, with experience using platforms such as HubSpot, GA4 and Search Console.


• Experience coordinating external agencies, designers, printers, event suppliers or other third\-party providers.


• Strong attention to detail.


• Good working knowledge of Microsoft Office.

• Experience working within a B2B software, SaaS, manufacturing, engineering or construction technology environment.


• Experience marketing to international audiences, particularly across the UK, North America and the Middle East.


• Experience supporting software or product launches.


• Experience with Canva, Adobe Creative Cloud or similar design tools.


• A marketing, business or related degree, or CIM qualification.

• Flexible home and office working.


• 40\-hour working week.


• Paid annual leave plus your birthday off.


• Company health scheme.

You will report to the Chief Operating Officer and work closely with the company’s regional sales teams and wider STRUMIS team.

This is an excellent opportunity for an experienced marketer looking for a varied, hands\-on role with responsibility across the full marketing mix within an international B2B software business.

Benefits:

• Additional leave


• Employee discount


• Free parking


• On\-site parking


• Sick pay


• Work from home

This listing is from Indeed. View original listing ↗