Influencer Marketing Manager (Freelance)
<p>We’re looking for a <strong>Freelance Influencer Marketing Manager</strong> to identify, recruit, and coordinate talent for our social-first campaign work (organic, paid, and always on). This is a remote Freelance opportunity that may vary in weekly hours on one or more client accounts.</p>
<p><strong>RESPONSIBILITIES:</strong></p>
<p><strong>Creator Sourcing & Talent Management</strong></p>
<ul>
<li>End-to-end creator management inclusive of identifying, recruiting and outreaching to talent, managing contract negotiations/redlines, budgets, content review and guiding influencers/creators with their deliverables</li>
<li>Build and cultivate relationships with creators, influencers, managers, and agents</li>
<li>Source UGC and creator talent using platforms like IMAI and your professional network</li>
<li>Maintain a vetted, organized creator roster across paid organic social needs</li>
<li>Match creators to briefs based on brand, tone, platform, and content requirements</li>
<li>Build positive, professional relationships with creators to support long-term collaboration</li>
<li>Support our internal “Movers+Creators” program which houses creators across various areas that M+S will tap into for quick turnaround programs</li>
</ul>
<p><strong>Creator Communication & Coordination</strong></p>
<ul>
<li>Manage all creator communication end-to-end, including:</li>
<ul>
<li>Outreach and onboarding</li>
<li>Brief delivery and clarification</li>
<li>Deadlines and deliverable expectations</li>
<li>Follow-ups and reminders</li>
</ul>
<li>Ensure creators clearly understand briefs, content requirements, and brand guidelines</li>
<li>Proactively flag risks, delays, or misalignment to internal teams</li>
<li>Coordinate product samples as needed</li>
</ul>
<p><strong>Deliverables, Deadlines & Quality Control</strong></p>
<ul>
<li>Responsive to the unpredictable 24/7 nature of social media campaign execution</li>
<li>Set and manage creator deliverables, timelines, and submission requirements</li>
<li>Ensure accurate tracking of creator activity, deliverables, and performance data.</li>
<li>Monitor content to ensure assets are:</li>
<ul>
<li>Complete</li>
<li>High-quality</li>
<li>On-brief</li>
<li>Delivered on time</li>
</ul>
<li>Coordinate reshoots, corrections, missing lines, or pronunciation fixes as needed</li>
<li>Ensure creators submit footage in the correct formats and specs for paid and organic use</li>
</ul>
<p><strong>Contracts, Invoicing & Asset Tracking</strong></p>
<ul>
<li>Coordinate creator contracts, usage terms, and approvals</li>
<li>Ensure invoicing details are clear, accurate, and submitted on time</li>
<li>Track asset delivery status and usage rights across paid and organic channels</li>
<li>Partner with internal teams to ensure assets are stored, labeled, and accessible</li>
</ul>
<p><strong>Cross-Functional Collaboration</strong></p>
<ul>
<li>Collaborate and work cross-functionally with Creative, Strategy, Production and Business Partnership teams to ensure influencer initiatives are aligned with wider campaign and client goals. </li>
<li>Ensure creator outputs align with strategic intent, brand voice, and platform needs</li>
</ul>
<p><strong>Trends & Culture</strong></p>
<ul>
<li>Stay up to date on the latest influencer marketing trends across all social media platforms, with an emphasis on TikTok and FTC compliance requirements</li>
<li>Regularly analyze the competition and other best-in-class brands to inspire new ideas and executions – especially in new platform innovations</li>
<li>Contribute to team brainstorms and creative campaign ideation</li>
</ul>
<p><strong>Required Skills & Qualifications</strong></p>
<ul>
<li>Experience managing influencer & creator partnerships of all following sizes</li>
<li>Strong organizational and project management skills</li>
<li>Clear, confident written communication</li>
<li>Familiarity with short-form video content (TikTok, Reels, Shorts)</li>
<li>Ability to manage multiple creators and deadlines simultaneously</li>
</ul>
<p><strong>QUALIFICATIONS</strong></p>
<ul>
<li>5+ years of experience in Creator Marketing/Influencer Marketing on social-first campaigns</li>
<li>Experience working with a wide variety of creators & influencers across a variety of categories (from nano creators to Macro creators)</li>
<li>Strong organizational skills with attention to detail and follow-through</li>
<li>Ability to manage multiple timelines, campaigns, and creator relationships simultaneously</li>
<li>Resourceful, proactive self-starter comfortable taking initiative in fast-paced environments</li>
<li>Clear written and verbal communication skills, particularly in creator-facing contexts</li>
<li>Ability to collaborate effectively across teams and support senior leaders</li>
<li>Deep passion for TikTok; experience with TikTok influencers a big plus but not required</li>
<li>Passion for delighting clients and going above & beyond </li>
<li>Keen eye for detail with the foresight to think about the bigger picture</li>
<li>Deeply curious and passionate about the creator economy, with a pulse on major trends and shifts within the industry</li>
<li>Spreads joy!</li>
</ul>
<p> </p>
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