via indeed · 12 June 2026 ·1 day ago

Group Digital Marketing Director

Choice Hotel Group
Balbriggan Full-time
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We are expanding. We are centralising. And we are looking for a powerhouse Group Digital Marketing Director to lead the charge.

This isn't a role for someone who wants to maintain the status quo.

We have 5 distinct hotel properties (and growing), a talented marketing central team of 4, and an external digital agency ready for strategic direction. We just need the vision to tie it all together.

The Mission:

Architect, launch, and lead our brand\-new centralized marketing function. You will be the vital link between our central leadership, property General Managers, and our agency partners\-turning multi\-channel digital strategies into commercial growth.

What we are looking for:

  • 3\+ years in a senior digital marketing leadership role.

  • Experience in multi\-site, multi\-brand, or hospitality marketing.

  • Proven success managing external agencies and suppliers.

  • A master of the digital ecosystem (SEO, PPC, CRM, paid social, analytics).

  • A commercially obsessed leader focused on revenue, ROI, and mentorship.

Why join us?

You will get true autonomy to build processes from scratch, scale with an expanding portfolio, and collaborate with a world\-class hospitality leadership team.

Ready to shape the future of our digital evolution?

Apply here or DM me directly for a confidential chat. mrichardson@choichotelgroup.ie

\#HospitalityJobs \#MarketingJobs \#DigitalMarketing \#JobOpening \#Hiring \#MarketingDirector \#HospitalityMarketing

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