Global Marketing Manager (maternity cover)

Description
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Jo Malone London has the exciting opportunity to join the Global Marketing team as Manager, Global Marketing (Maternity Cover). The role will contribute to the execution of the 3 year cologne intense and Ultra Lux Marketing strategy fro concept kick off to go\-to\-market. Lead the end\-to\-end marketing agenda across product and consumer marketing, driving brand growth, product innovation, brand desireability and commercial performance through clear strategy and strong execution.

Leadership

• Lead cross\-functional alignment across marketing, creative, product development, PR, online and regions


• Set clear direction, priorities, and success metrics


• Champion a performance\-driven, insight\-led, consumer centric culture


• Demonstrates learning agility anticipates change, and proactively seeks knowledge and skills to make a stronger impact


• Executes with excellence and communicates results and learnings


• Builds collaborative relationships internally and externally to deliver on objectives

• Support Directors defining category strategy \& growth opportunities for JML Cologne Intense \& Ultra lux categories


• Understand and leverage category growth drivers, including pricing, distribution, and assortment strategy


• Maintain focus on heroes in all analyses and planning activities


• Monitors competitor (product launch, assortment, pricing changes…) to inform robust market \& competitive reviews


• Help shape the product assortment to balance recruitment, retention, and scale


• Ensure portfolio clarity, relevance, and differentiation across distribution channels taking into account regional nuances


• Monitor market, competition, and trends to inform category strategic choices

• Own product strategy from concept through launch and lifecycle


• Define positioning, pricing, and key claims to ensure clear differentiation


• Translate innovation into clear, compelling consumer propositions


• Guide new product development through strong cross\-functional collaboration, leveraging consumer, regional \& market insights


• Support decision\-making around product by translation data into actionable insights


• Ensure consistency across product storytelling and brand equity


• Drive on\-time product launches across regions by managing key programme milestones


• Consolidate forecast overview to ensure Global sales targets are met


• Develop impactful presentations to secure regional alignment and stakeholder buy\-in · Oversee end\-to\-end programme delivery, connecting product concept to omnichannel execution and ensuring adherence to stage\-gate processes

• Support director in leading campaign activation strategy to build Brand/product awareness, desirability, and recruitment ·


• Oversee channel activation across paid, owned, and earned


• Support in driving 360 Activation brief development and partners with Creative and Regions to develop an activation strategy that addresses market/consumer needs by channel across the consumer journey


• Enforce clear consistent messaging frameworks that drive relevance and cut\-through · Optimise performance through data, insights, and testing


• Track campaign performance to evaluate impact and to take learnings to inform next cycle of marketing planning


• Support deployment of marketing plan to regions; prepare materials to support cascade meetings as needed

• Own end\-to\-end GTM plans, ensuring clear priorities and phasing to cut through and keep momentum


• Align global strategy with regional execution for maximum impact


• Drive integrated launches across channels and touchpoints


• Ensure on\-time delivery, strong execution, and measurable result

• Position requires 5\+ years Global Marketing experience.


• Demonstrate strong interpersonal skills and build effective relationships across teams


• Bring relevant marketing experience with a solid track record of delivery


• Be highly organised, able to prioritise and manage multiple projects with strong attention to detail


• Drive projects forward with a proactive, solution\-oriented mindset


• Combine creative thinking with commercial acumen to inform recommendations


• Be analytical and numerate, able to synthesise multiple data sources to unlock opportunities


• Have a strong interest in consumers, culture, and trends


• Communicate clearly and confidently, both verbally and in writing, with stakeholders at all levels


• Show resilience and adaptability in a fast\-paced environment


• Be dependable and committed, with a strong sense of ownership


• Demonstrate energy, self\-motivation, and a drive for results


• Proficiency in Microsoft Office Suite (PowerPoint, Excel \& Word) are a must.

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