Digital Marketing Consultant

Overview
Aira is one of the UK’s best\-known digital marketing agencies. You’ll find us speaking at the industry’s biggest events, winning awards and, most importantly, delivering our best possible work for our clients.

We're looking for a Digital Marketing Consultant to step into a strategic client\-facing role at the heart of our team.

This is perfect for someone who has strong hands\-on experience across organic marketing channels, understands enough to have a conversation about CRO and Paid Media, and is developing deeper expertise in one or two core areas. You’ll also have a keen interest in how AI is and will continue to shape the digital marketing industry.

You'll be working directly with our clients to ensure activity is planned, briefed, executed, and reported on to the highest standards. This is a role where you'll still be "doing the doing" \- applying your expertise to client work \- but also stepping up to manage accounts and guide strategy.

In short, this is the perfect role for an all\-rounder who loves to get stuck in, as well as having conversations with clients.

About the role

As a Digital Marketing Consultant, your responsibilities will cover:

Client \& Account Management

• Build strong, trusted relationships with key client stakeholders


• Act as the main day\-to\-day contact for assigned accounts, ensuring client needs are understood and met


• Know when to just “get it done”, and when to brief the activity into the delivery teams and oversee progress


• Lead regular client calls, presentations, and reporting sessions, providing clear recommendations and next steps

• Contribute to the development of digital marketing strategies for clients across multiple industries, with a focus on organic growth


• Use your T\-shaped expertise to identify opportunities and challenges across SEO / GEO, Content, CRO, and Analytics (GA4, GSC, GTM)


• Provide strategic input on how organic channels can work together to maximise client performance and ROI


• Help shape Paid Media strategy in collaboration with specialists \- you won't be managing advertising accounts day\-to\-day, but you'll need a solid working knowledge of how paid supports and amplifies organic activity

• Balance client management with direct delivery \- you'll still be hands\-on in your core areas of expertise (e.g. SEO, Content, CRO, Analytics)


• Own responsibility for ensuring activity across your accounts is well\-coordinated, high\-quality, and driving results


• Review and quality\-check outputs from specialists before they are shared with clients


• Monitor performance data to ensure activity is optimised and aligned with client goals

• Use AI tools (Claude, ChatGPT, and others) confidently in your day\-to\-day work to improve speed, quality, and strategic thinking


• Understand how LLMs actually work \- their strengths, limitations, and where they fit into a modern marketing workflow


• Help clients and colleagues understand how AI can be applied to their marketing strategies, from research and ideation through to content, analysis, and automation


• Stay close to developments in AI and search (LLM\-driven discovery, AI Overviews, generative engine optimisation) and feed insight back into our approach

• Work closely with channel specialists across SEO, Content, Digital PR, CRO, Paid Media, and Analytics to ensure seamless delivery


• Share your knowledge and mentor junior team members to support their growth


• Suggest and implement process improvements that improve efficiency and client outcomes

We're looking for someone with the following experience:

• 2\-4 years working in a digital or performance marketing agency


• Hands\-on experience across organic channels, with advanced expertise in one or two of the following:


• SEO


• Content


• CRO


• Analytics (GA4, GSC, GTM)


• A solid understanding of AI, how to use it, where it shines, and where it should be avoided


• A working understanding of Paid Media \- enough to contribute to strategy and brief specialists, even if you're not running accounts yourself


• Experience managing client accounts and coordinating delivery across multiple stakeholders


• Confident leading client conversations, presenting recommendations, and explaining the "why" behind marketing activity


• Strong project management skills \- able to brief effectively, manage deadlines, and hold teams accountable


• Passionate about delivering measurable results that align with client sales and revenue goals


• Excellent communication (both verbal and written), interpersonal, and presentation skills

• Own the performance and delivery of assigned client accounts, ensuring client satisfaction and retention


• Be proactive in identifying opportunities to improve client results and agency processes


• Act as a bridge between strategy and delivery \- guiding clients at a high level while still directly contributing through your own work


• Demonstrate consistent growth in both your channel expertise and broader commercial/strategic skills

• 25 days annual leave \+ bank holidays, a duvet day for your birthday, and additional team days throughout the year


• Company\-wide extended Christmas break


• Enrolment into our company pension scheme


• Private medical insurance via Vitality


• Mental health and coaching support every 6\-8 weeks with a private coach who works with the whole business


• Ongoing training and mentoring across all channels and disciplines


• Autonomy to manage your accounts with the backing of a highly skilled team


• A MacBook Pro and a second monitor


• A supportive environment that enables you to step up and develop as a client\-facing strategist


• A culture built on realistic expectations and outcome\-focused working \- whether that's leaving the office on time, taking proper breaks during the day, or making the most of our flexible setup


• Regular team social events to support collaboration and culture

• Location: We offer hybrid working, with a minimum of 3 days per week in the office (Tuesdays \& Thursdays in Milton Keynes \+ 1 other day of your choice in either of our locations).


• Salary: The range this role is £32,000 to £42,000, depending on experience.

Benefits:

• Casual dress


• Company events


• Company pension


• Flexitime


• Free parking


• Health \& wellbeing programme


• Private medical insurance


• Work from home

• working in a digital or performance marketing agency: 2 years (preferred)

• Milton Keynes MK9 1EJ (preferred)

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