Conference and Events Sales Manager

Job Introduction
Conference and Events Sales Manager

• Blackburn Rovers FC Ewood Park, Blackburn BB2 4JF


• £36,000pa plus uncapped OTE commission bonus


• 40 hours pw 5/7


• Free parking, free onsite meals

Are you a results\-driven sales leader with a passion for events, hospitality, and winning new business?

We’re looking for a Conference and Events Sales Manager to drive commercial success at the iconic Ewood Park. This is an exciting opportunity to shape and deliver a high\-impact sales strategy, grow market share, and position the venue as a leading destination for conferences, meetings and events.

You’ll be both a hands\-on seller and inspiring leader, building strong client relationships while developing a high\-performing sales culture on site.

What You'll Do:

As our C\&E Sales Manager, you will:

Drive Revenue \& Growth

• Lead the venue’s conference \& events sales strategy


• Proactively generate new business and grow existing accounts


• Build a strong pipeline of opportunities to exceed revenue targets


• Maximise conversion rates and spend per head

• Manage and develop key corporate and agency accounts


• Deliver exceptional customer experiences from enquiry to booking


• Build long\-term partnerships and drive repeat business

• Use tools like Salesforce to track pipeline and forecast performance


• Analyse market trends, competitor activity, and customer insights


• Implement proactive sales initiatives (networking events, sales blitzes, fam trips)

• Lead, coach and develop the on\-site sales team


• Create a high\-performance culture focused on results and engagement


• Set clear objectives and support continuous improvement

• Collaborate with marketing teams to maximise venue exposure


• Ensure strong local presence in the Lancashire market and beyond


• Support campaigns, social media, and promotional activity

What We’re Looking For

We’re looking for someone who is commercially sharp, energetic, and proactive, with a passion for driving results.

Essential Experience

• Proven success in proactive sales, ideally within hospitality or venues


• Strong track record of achieving and exceeding revenue targets


• Experience managing key accounts and developing new business


• Confident in using CRM systems (e.g. Salesforce) and sales tools


• Experience leading or mentoring a team

• Outstanding communication and presentation skills


• Strong negotiation and influencing ability


• Excellent organisation and time management


• Commercial mindset with a focus on ROI and performance


• Ability to thrive in a fast\-paced, target\-driven environment

At Sodexo Live!, you’ll be part of a global leader in hospitality, working in a dynamic and collaborative environment where your ideas and impact matter.

• Work at an iconic football stadium


• Be part of a growing, ambitious sales team


• Real opportunity to make your mark and drive change


• Ongoing development and career progression opportunities

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