Business Development & Digital Marketing Executive

About UK Defence Services Ltd

UK Defence Services Ltd is a growing security and facilities management company providing professional security, commercial cleaning and business\-support services to clients across the UK.

We are seeking an experienced, confident and results\-driven Business Development \& Digital Marketing Executive to generate new business opportunities, develop relationships with prospective clients and strengthen our presence across digital platforms.

This is primarily a sales, business development and lead\-generation role, combined with digital marketing and social media responsibilities.

Key Responsibilities

• Research potential clients and identify relevant decision\-makers


• Generate and qualify leads for our security, cleaning and facilities management services Make outbound calls to introduce our company and services professionally


• Prepare and send prospecting emails, company profiles, proposals and follow\-up communications


• Follow up enquiries consistently and arrange business meetings


• Identify suitable tenders, contracts, partnerships and subcontracting opportunities Build and maintain professional relationships with B2B clients


• Maintain accurate records of calls, emails, leads and outcomes using a CRM or lead\-management system


• Work towards agreed weekly and monthly lead\-generation and appointment targets


• Develop and implement effective digital marketing strategies


• Plan, create and manage SEO campaigns to improve website visibility


• Create, monitor and optimise Google Ads campaigns


• Use Google Analytics to assess website traffic, campaign performance and conversions


• Manage email marketing campaigns to generate and nurture leads


• Manage the company’s LinkedIn, Facebook, Instagram and other relevant social media accounts


• Create professional written and visual content for websites, social media and marketing campaigns


• Use AI tools for research, lead generation, content creation, marketing and automation Monitor campaign results and produce regular performance reports


• Support website content and updates where required

Essential Requirements

• Proven experience in B2B sales, business development and lead generation


• Practical experience making outbound calls, conducting email outreach and following up prospective clients


• Strong, hands\-on knowledge of SEO strategy and implementation


• Proven experience creating and managing Google Ads campaigns


• Experience using Google Analytics to monitor performance and produce reports


• Experience using email marketing platforms to create and manage campaigns


• Strong knowledge of LinkedIn, Facebook, Instagram and other digital platforms


• Experience creating professional written and visual marketing content


• Confidence using AI tools for research, content creation, lead generation and marketing automation


• Excellent spoken and written English


• Strong communication, negotiation and client relationship\-management skills


• Ability to work independently and meet agreed performance targets


• Strong organisational and time\-management skills


• Competence using Microsoft Office and CRM or lead\-management systems


• Right to work in the UK


• Ability to provide a complete five\-year checkable employment and address history Satisfactory professional references and pre\-employment screening

Desirable Experience

• Previous experience within the security, commercial cleaning or facilities management industry


• Experience identifying and responding to tenders and subcontracting opportunities Experience managing or updating WordPress websites


• Experience using Canva, Adobe Photoshop or similar content\-creation software

About You

You must be confident approaching businesses, speaking with decision\-makers and introducing our services professionally. You should be commercially focused, comfortable working towards targets and capable of converting conversations into qualified leads, appointments and genuine business opportunities.

To apply, please submit your CV with details of your current location and relevant experience.

UK Defence Services Ltd

*Equal Opportunities Employer*

Pay: £30,000\.00\-£55,000\.00 per year

Benefits:

• Casual dress


• Company events


• Company pension


• Cycle to work scheme


• Flexitime


• Free parking


• Gym membership


• Health \& wellbeing programme


• On\-site parking


• Sick pay


• Work from home

Ability to commute/relocate:

• Bury BL9 7AN: reliably commute or plan to relocate before starting work (required)

Education:

• A\-Level or equivalent (required)

Experience:

• B2B business development and digital marketing: 3 years (required)

Language:

• English (required)

Licence/Certification:

• SIA (required)


• Driving Licence (required)

Work authorisation:

• United Kingdom (required)

Location:

• Bury BL9 7AN (required)

Willingness to travel:

• 100% (required)

Work Location: Hybrid remote in Bury BL9 7AN

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