via Lever · 21 September 2026 ·2 days ago

Vice President, Creative Director, Copy

princeton10
New York Full-time
This listing is from Lever
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Responsibilities

Department Leadership and Direction

  • Set and communicate the vision, priorities and standards for Princeton10’s copy discipline.

  • Translate agency goals into clear departmental objectives, capability plans and measures of success.

  • Represent Copy on the agency leadership team and contribute to company planning, growth and organizational decisions.

  • Partner with the VP, Art and other department leaders to strengthen integration across copy, design, strategy, medical and client service.

  • Champion creative ambition, accountability and responsible innovation within a highly regulated industry.
Creative Excellence and Delivery
  • Set the standard for concept development, messaging, storytelling and copy execution across digital, print, video, motion and experiential work.

  • Ensure copy is strategically sound, creatively compelling, factually accurate and appropriate for client and regulatory requirements.

  • Establish effective review and approval practices, with clear quality ownership across senior copy leaders.

  • Provide senior oversight on the agency’s highest-impact, most complex or sensitive work without becoming the default reviewer for every deliverable.

  • Identify recurring quality or delivery issues and address them through coaching, clearer standards, stronger processes or capability development.

  • Evaluate emerging technologies, including AI, that can improve creative quality, efficiency or the services P10 provides.
People, Capacity and Department Performance
  • Lead, coach and develop the agency’s copywriters, editors and copy leaders.

  • Set clear role and performance expectations, provide timely feedback and address performance concerns consistently.

  • Identify emerging leaders and build succession depth for critical creative and management responsibilities.

  • Partner with Project Management and Operations to forecast copy demand, allocate talent and identify upcoming capacity or capability gaps.

  • Make thoughtful recommendations about hiring, employee development, contractors, tools and other departmental investments.

  • Manage the Copy department budget and understand how staffing, utilization, scope and rework affect account and agency profitability.

  • Foster a collaborative, inclusive and accountable team culture that supports creativity, growth and sustainable performance.
Client and Business Leadership
  • Represent Copy in senior client presentations, articulating creative strategy, messaging and rationale with confidence.

  • Build trusted client relationships through strong creative judgment, pharmaceutical expertise and practical business understanding.

  • Serve as a senior creative advisor on priority accounts and help resolve significant creative or client challenges.

  • Lead or support creative development for new business pitches, proposals and account expansion opportunities.

  • Partner with Client Services, Strategy and Project Management to ensure creative ambition is aligned with business objectives, scope, timing and budget.

  • Help translate P10’s copy capabilities into differentiated offerings, thought leadership and new opportunities for growth.
Responsibilities
  • 15+ years of copy/creative experience in pharmaceutical, healthcare, or highly regulated advertising, with at least 5 years in a senior leadership role.

  • Experience leading brand planning with clients with budgets in the $3M-$10M range

  • Strong portfolio that showcases cutting edge pharmaceutical or life sciences work and exceptional DTC and HCP concepts.

  • Proven experience leading and developing creative teams, with a track record of inspiring high performance.

  • Experience with resource planning, staffing decisions, budgets and the commercial factors affecting agency delivery.

  • In-depth knowledge of pharmaceutical regulations and industry trends.

  • Ability to balance creative ambition with strategy, compliance, scope, timelines and financial realities.

  • Strong communication, presentation, and client-facing skills.

  • Ability to balance visionary thinking with hands-on oversight of copy execution.

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