TikTok Shop - Seller Governance Program Manager, EMEA

Global Operations

TikTok Shop \- Seller Governance Program Manager, EMEA

Location

:

London

Employment Type

:

Regular

Job Code

:

A30967

Responsibilities

This role sits within the EMEA E\-Commerce Governance and Experience team for TikTok Shop. The Governance and Experience (GNE) team is a global team responsible for ensuring our marketplace is safe, trustworthy and engaging for all our our users, this includes customers, sellers and creators. We put the customer at the heart of our business and work on policies, rules, products and systems to ensure a best in class customer experience. The Seller Governance team plays an impactful role in delivering GNE's mission by building policies, rules and systems to ensure we have reliable and high performing sellers by defining the policies and performance standards for our sellers.

About the Role:

This position is responsible for leading seller lifecycle governance initiatives focused on post\-probation seller management across EMEA.

We are looking for a program leader who combines strategic thinking with strong execution capabilities to drive large\-scale and complex governance programs, develop long\-term governance roadmaps, and deliver scalable operational and policy improvements in a fast\-moving, high\-growth environment.

The ideal candidate is highly analytical, structured, and comfortable navigating ambiguity while balancing ecosystem growth, governance effectiveness, operational scalability, and customer experience considerations across multiple markets and stakeholders.

This includes:

• Lead the design and execution of seller lifecycle governance strategies and roadmaps that minimise ecosystem risks, improve seller performance, strengthen customer trust, and support long\-term ecosystem health across TikTok Shop EMEA.


• Own and drive end\-to\-end large\-scale, complex cross\-functional governance programs across multiple markets, including problem scoping, roadmap prioritisation, stakeholder alignment, launch coordination, and post\-launch performance tracking.


• Analyse ecosystem data, operational signals, investigations, and cross\-functional feedback to identify trends, structural gaps, emerging risks, and high\-risk seller behaviours, translating findings into strategic recommendations, business cases, and scalable governance solutions.


• Develop and improve scalable governance frameworks, operational mechanisms, policies, and automation strategies to enhance governance effectiveness, operational efficiency, and seller quality.


• Collaborate with cross\-functional teams (e.g. Product, Algo, Governance Ops, Business Ops, Legal) to define business requirements, design the best\-fit governance solutions, and drive scalable improvements.


• Act as a subject matter expert for Seller Governance programs by developing monitoring mechanisms to measure ecosystem risks and performance, manage escalations, and proactively identify challenges and improvement opportunities, while providing structured, data\-driven insights and recommendations to support leadership decision\-making and strategic direction.

Minimum Qualifications

• Bachelor’s degree or equivalent practical experience.


• 3\+ years of experience in e\-commerce, operations, compliance, marketplace governance, or related fields.


• Strong analytical and quantitative skills; ability to use data and metrics to back up assumptions, recommendations, and drive action (Excel/Sheets required; SQL a plus).


• Clear and effective communication skills with the ability to influence cross\-functional stakeholders and translate insights into actionable recommendations.


• Ability to navigate ambiguity, adapt to fast\-changing environments, and manage multiple priorities with strong ownership and accountability.


• Experience in e\-commerce, marketplace platforms, or policy/governance\-related functions with strong commercial acumen.

About TikTok

TikTok is the leading destination for short\-form mobile video. At TikTok, our mission is to inspire creativity and bring joy. TikTok's global headquarters are in Los Angeles and Singapore, and we also have offices in New York City, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.

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Why Join Us

Inspiring creativity is at the core of TikTok's mission. Our innovative product is built to help people authentically express themselves, discover and connect – and our global, diverse teams make that possible. Together, we create value for our communities, inspire creativity and bring joy \- a mission we work towards every day.

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We strive to do great things with great people. We lead with curiosity, humility, and a desire to make impact in a rapidly growing tech company. Every challenge is an opportunity to learn and innovate as one team. We're resilient and embrace challenges as they come. By constantly iterating and fostering an "Always Day 1" mindset, we achieve meaningful breakthroughs for ourselves, our company, and our users. When we create and grow together, the possibilities are limitless. Join us.

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Diversity \& Inclusion

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TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.

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