via indeed · 3 June 2026 ·10 days ago

Technical Sales Advisor

Burlen Ltd
Salisbury Full-time
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Are you looking to work for a successful family business, which is an established manufacturer in the Classic Automotive sector? Come and join the team at Burlen Ltd!

Burlen is committed to supporting the successful candidate through a comprehensive training and development programme. Full training will be provided on our products, systems, restoration services, and customer service processes. The programme includes structured onboarding, hands\-on product training, mentoring from experienced team members, and ongoing development to build technical knowledge and confidence within the role.

Previous experience in a similar role is beneficial; however, candidates with a strong interest in automotive engineering, excellent customer service skills, and a willingness to learn will be fully supported in developing the knowledge required to succeed.

Job Purpose:

To provide exceptional customer service and technical support to retail and trade customers, ensuring accurate order processing, effective product advice, and the promotion of Burlen products and services. The role requires a strong understanding of automotive and mechanical components, excellent communication skills, and a commitment to delivering a high\-quality customer experience.

Key Responsibilities:

Customer Service \& Sales:

  • Respond promptly and professionally to customer enquiries via telephone, email, and other communication channels.

  • Provide technical advice and product guidance to retail and trade customers, supporting informed purchasing decisions.

  • Promote relevant products, upgrades, and alternative solutions to maximise sales opportunities and customer satisfaction.

  • Advise customers on restoration services, product availability, lead times, and returns procedures.

  • Maintain a high standard of customer service at all times.
Order Processing:
  • Accurately enter customer orders onto the company computer system.

  • Process customer orders efficiently through to completion.

  • Proactively communicate any order delays, stock shortages, or unavailable parts to customers.

  • Ensure all customer records and order information are maintained accurately.
Technical Support:
  • Develop and maintain detailed knowledge of Burlen products and services.

  • Provide technical assistance and troubleshooting support where appropriate.

  • Support and assist Sales Assistants in developing product and mechanical knowledge.

  • Liaise with the Marketing Department regarding technical information, product data, and customer feedback.
Internal Communication:
  • Transfer customer enquiries to the appropriate department when required.

  • Adhere to office procedures and workflow schedules relating to work passed to the Warehouse.

  • Escalate significant customer issues or concerns to the Customer Service Manager promptly.
General Duties:
  • Assist other departments during periods of increased workload.

  • Report unsafe working practices, hazards, or faulty equipment immediately.

  • Comply with all company policies, procedures, and terms and conditions of employment.
Knowledge, Skills \& Experience:
  • Previous experience in a customer service, sales, or technical support environment.

  • Strong mechanical aptitude and understanding of automotive components.

  • Excellent verbal and written communication skills.

  • Ability to explain technical information clearly to customers with varying levels of knowledge.

  • Good IT skills and experience using order processing or CRM systems.

  • Strong organisational skills and attention to detail.

  • Ability to prioritise workload and work effectively in a fast\-paced environment.
Desirable:
  • Experience within the automotive, engineering, classic vehicle, or parts supply industry.

  • Knowledge of carburettors, fuel systems, or restoration services.

  • Experience training or mentoring colleagues.
Key Performance Indicators (KPIs):
  • Prompt answering of incoming telephone calls with minimal abandoned calls.

  • Accurate and efficient processing of customer orders.

  • Achievement and maintenance of high customer service standards.

  • Timely and accurate response to customer emails and enquiries.

  • Effective escalation of issues requiring management attention.

  • Successful identification of upselling and cross\-selling opportunities.

  • Maintenance of product knowledge and technical competence.

  • Positive customer feedback and resolution of customer enquiries.
Qualifications:
  • GCSEs (or equivalent) including English and Mathematics.
Desirable:
  • Technical, automotive, engineering, or mechanical qualification.

  • Customer service or sales\-related qualifications
Pay: £28,337\.36 per year

Benefits:

  • Bereavement leave

  • Casual dress

  • Company events

  • Company pension

  • Cycle to work scheme

  • Employee discount

  • Free parking

  • Health \& wellbeing programme

  • On\-site parking

  • Referral programme
Experience:
  • Technical sales: 1 year (preferred)
Work Location: In person

The market for this type of role

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