Team Lead Performance Marketing – Programmatic Advertising (f/m/d)

At Front Row, we partner with leading brands to accelerate their ecommerce growth. We leverage our capabilities and proprietary technology to design, market, distribute and accelerate brands on a global scale.

Our Performance Marketing team works at the intersection of data, strategy, and creativity, helping clients grow their digital presence across major platforms. You’ll be joining a team that values ownership, curiosity, and collaboration in equal measure.

We’re currently looking for an experienced and driven Team Lead Performance Marketing (f/m/d) for the area of Programmatic Advertising to lead our DSP practice and to support our clients to grow their online business.

This is a full\-time role (part\-time from 80% possible), based in Hamburg.

Responsibilities

• Lead, mentor, and grow a team of performance marketing managers: building a culture where people feel supported, challenged, and excited to do great work


• Own the full DSP marketing scope for existing and new clients, making sure every campaign is strategically aligned with their business objectives


• Plan, steer, monitor, and continuously optimize DSP campaigns alongside your team


• Stay hands\-on: you’ll manage your own campaigns, test new features, and bring those insights back to the team


• Build strong client relationships: understanding their needs, shaping advertising strategies together, and presenting results with clarity and confidence


• Translate campaign knowledge (awareness, consideration, purchase, loyalty) into concrete recommendations that are always grounded in media budget realities and client objectives


• Act as a sparring partner for your team, raising the bar on campaign quality through better processes, smarter tools, and sharper reporting


• Drive the evolution of our dashboards by turning it into a go\-to resource for efficient analysis and client reporting


• Keep a close eye on industry trends and emerging technologies, and translate those insights into real improvements for our clients and service offering


• Champion innovation within our DSP practice by bringing fresh ideas and a forward\-thinking mindset to everything you do

Requirements

• You have at least 3 – 5 years of experience in performance marketing, ideally with first leadership experience under your belt


• Strong expertise in programmatic advertising, hands\-on experience with Amazon DSP and/or The Trade Desk is a big plus


• A sharp analytical mind paired with a technical understanding of the programmatic landscape: you love digging into data and finding solutions


• Comfortable working with complex data sets and turning insights into clear, actionable recommendations


• Excellent communication skills: you can make complex topics feel simple, whether you’re presenting to a client or aligning with your team


• Proven ability to build and sustain strong client relationships, even in fast\-moving or complex environments


• Always looking to learn, grow, and stay ahead of the curve


• Comfortable taking initiative and making decisions independently, even when things are ambiguous


• You are fluent in English (written and spoken)

Benefits

Your development

• Diverse projects across established German brands and fast\-moving digital pure players


• Full responsibility for your own projects and room to grow professionally


• Unlimited learning budget and Gallup StrengthsFinder to support your development

• A diverse, international team with more than 30 nationalities


• Close collaboration with clients on equal footing and a straightforward, no\-nonsense mindset


• A modern office in the heart of Hamburg


• Regular after\-work events and team retreats

• Flexible working hours and remote work options


• 20 to 40 vacation days


• One week per year to work from abroad at our Sunshine Office

• Mental wellbeing support through OpenUp


• Lunch allowance


• EGYM Wellpass


• Bike leasing, pension plan, and subsidy of the "Deutschland Ticket"

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