SVP Marketing

Company Description
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Lead one of Europe's largest and most commercially ambitious marketing organizations. As the Senior Vice President Marketing , you own the strategy, operating standard, and commercial impact of a 150\-person team across markets, a €200M\+ annual budget , and a direct line to the Group CEO .

The mandate is clear: build the European benchmark marketing function for the category . One that pairs brand authority with relentless performance discipline, treats AI and automation as core operating infrastructure rather than initiatives, and converts every euro into measurable commercial outcome. We want a leader equally fluent in narrative and numbers, in brand thinking and unit economics, in long arc strategy and weekly execution. This is a defining seat in the company's next phase of European growth.

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Your new Role
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What you will own

• Lead and scale an international marketing organization of \~150 FTE across multiple markets and senior leadership layers


• Own and optimize a yearly marketing budget of €200M\+ with direct accountability for growth, marketing efficiency, customer acquisition economics, and measurable business impact


• Drive an integrated marketing strategy across brand and performance marketing, balancing long\-term brand equity with commercial activation and revenue growth


• Build a high\-performance organization focused on accountability, operational excellence, talent development, and execution quality


• Establish AI, automation, experimentation, and data as core enablers of marketing effectiveness and scalable decision\-making


• Partner closely with Product, Tech, Finance, and Sales leadership and report directly to the Group CEO

Your Skills
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What we are looking for

• Proven experience leading large\-scale international marketing organizations with significant budget responsibility (€200M\+)


• Strong track record of delivering measurable commercial outcomes in high\-growth, performance\-oriented environments


• Deep expertise across both brand and performance marketing, with the ability to connect strategic positioning with acquisition efficiency and revenue impact


• Highly analytical and commercially driven mindset with strong understanding of modern marketing technology, data infrastructure, AI\-enabled workflows, and experimentation frameworks


• Experienced leader of senior management teams with strong operational rigor and execution focus


• Excellent stakeholder management and communication skills at executive level


• Business\-fluent English, written and spoken

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How we work

• Customers First. We obsess over customer needs and build for real, measurable value.


• Own It. We take responsibility, act early, and move without waiting for perfect conditions.


• Focus on Results. Speed and impact beat polish. Strong execution beats perfection.


• Team Up. We share openly, build trust, and hold each other to a high standard.


• Think Big. We challenge the status quo and pursue goals that change how cars are bought and sold in Europe.


• Stay Curious. We question assumptions and use curiosity as a strategic tool.


• Improve Constantly. We treat feedback as fuel and turn insight into action.

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