Social Media & Marketing Executive

Job Ref: PER1367Branch: Permanently Unique GroupLocation: Permanently Unique Restaurant Group, SalfordSalary/Benefits: £32,000 OTEContract type: PermanentHours: Full TimeHours per week: 40Posted date: 02/06/2026Closing date: 04/07/2026 Role Purpose

The Marketing Social Media Executive will play a pivotal part in supporting our brand growth and digital storytelling across multiple platforms, ensuring consistent delivery of world\-class marketing that reflects our commitment to excellence, innovation, and guest experience.

Key Responsibilities

• Represent the voice of the guest by monitoring and responding to all social media comments, direct messages and reviews with professionalism and warmth.


• Effectively plan social media posts to ensure we have a consistent schedule of market leading content.


• Create and execute content for main channels including Instagram Tiktok, both organic and paid.


• Develop relationships with third parties \- basic knowledge of influencer marketing and PR.


• Uphold the values and culture of Permanently Unique Group, contributing to a positive, high\-performing team.


• Support the delivery of marketing campaigns and events that drive measurable revenue, reservations, and brand engagement across all brands and venues.


• Work closely with the wider marketing team to align social and digital strategy with overall business objectives and financial performance.


• Track and report on marketing ROl, highlighting opportunities to optimise spend and enhance commercial performance.


• Support the implementation of an integrated social and communications strategy, ensuring marketing activities are delivered on time and to standard.


• Shoot support. Leading and supporting shoots including: writing shoot lists, creating mood boards, ordering props, styling and running.


• Maintain an organised content management system, asset library, and campaign tracking documentation.


• Produce monthly social reports analysing engagement, reach, and campaign effectiveness against agreed KPIs.


• Assist with other time\-sensitive or cross\-functional marketing projects as needed within the wider team.


• Develop and implement a rolling social content calendar for all brands across key channels \- Instagram,


• Work collaboratively with the people team to execute a Linkedin strategy in keeping with brand guidelines and tone of voice, promoting us as a best employer.


• Manage day\-to\-day content scheduling, posting, and community engagement to strengthen brand presence and foster audience loyalty.


• Create engaging, on\-brand copy for digital platforms, newsletters, blogs, and the website, ensuring consistent tone of voice and storytelling.


• Monitor trends, competitor activity, and emerging marketing and social media opportunities to keep Permanently Unique and it's brands at the forefront of the industry.


• Champion the unique identities of Tattu, Fenix, and Louis through creative and consistent marketing content that reflects their individual aesthetics, culinary innovation, and guest experience.


• Collaborate with the operations and creative teams to ensure promotional content aligns with seasonal menus events, and campaigns.

• 1\-3 years experience in a similar role, ideally within the hospitality industry.


• Some knowledge of iPhone filming (UGC), CRM and Website support (wordpress) is required.


• Excellent organisational and time management skills, with the ability to manage multiple projects.


• Proficiency with content creation tools is preferred (Adobe Creative Suite, Canva, video editing software, etc.)


• Knowledge of social media platforms, trends, and analytics.


• Collaborative mindset with strong communication skills.


• A passion for food, drink, culture, and storytelling.

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