Social Media Executive

About Us

Sinowave Marketing is a fast\-growing marketing agency based in London. We work with brands across fashion, beauty, eCommerce, medical, technology, and professional services, delivering social\-first content and performance\-driven campaigns across the UK and Europe.

About the Role

We are looking for a creative and passionate Social Media Executive to join the team. This role is ideal for someone who already thinks like a content creator — understands trends, shoots content, analyses performance, and knows how to optimise content based on data.
You will manage social media accounts end\-to\-end, from content ideation and shooting to posting, analysis, and reporting.

Key ResponsibilitiesContent Creation \& Shooting

• Create and shoot short\-form content for TikTok, Instagram Reels, and Stories.


• Participate in on\-site shoots, events, and campaigns, capturing social\-first and behind\-the\-scenes content.


• Translate trends into brand\-appropriate content ideas.


• Assist with simple video editing, captions, hooks, and on\-screen text.


• Ensure content follows platform trends, formats, and best practices.

Trend Awareness \& Platform Knowledge

• Stay up to date with TikTok, Instagram, and broader social media trends.


• Identify trending sounds, formats, memes, and content styles relevant to different brands.


• Understand platform algorithms and how content performance can be optimised.

Account Management \& Execution

• Manage day\-to\-day social media accounts across multiple clients.


• Prepare content calendars, posting schedules, and coordinate approvals.


• Work closely with internal creatives, editors, and clients to ensure smooth delivery.

Data Analysis \& Reporting

• Monitor content performance (reach, engagement, watch time, saves, conversions).


• Read insights from TikTok, Instagram, and Meta dashboards.


• Prepare clear, visual performance reports with insights and optimisation suggestions.


• Use data to refine content direction and posting strategy.

Campaign \& Influencer Support

• Support campaign execution, product launches, and offline events.


• Assist with influencer content tracking and reposting.


• Help optimise influencer and brand content for organic and paid amplification.

Requirements

• 1–3 years of experience in social media management, content creation, or digital marketing.


• Strong hands\-on experience as a content creator or content\-focused social media manager.


• Confident in filming short\-form video content.


• Strong understanding of TikTok and Instagram trends and algorithms.


• Comfortable analysing performance data and turning insights into action.


• Well\-organised, proactive, and able to manage multiple accounts.


• Excellent communication skills in English.

Nice to Have

• Experience working in a marketing or creative agency.


• Basic video editing skills (CapCut, Premiere Pro, Final Cut, etc.).


• Experience with influencer or UGC content.


• Familiarity with UK / European social media trends.


• Experience managing fashion, beauty, lifestyle, or medical brands.

What We Offer

• Hands\-on involvement in real content shoots, campaigns, and events.


• Opportunity to work across diverse industries and markets.


• A creative, fast\-paced, and international team environment.


• Clear growth path toward Senior Account Manager or Content Lead.


• Competitive salary based on experience.

Job Type: Full\-time

Pay: From £26,500\.00 per year

Benefits:

• Flexitime

Ability to commute/relocate:

• London E3: reliably commute or plan to relocate before starting work (required)

Application question(s):

• Which social media platforms have you personally managed? (Required)


• Please share ONE Instagram or TikTok account you have worked on. (Required)


• Which parts of content production have you personally handled? (Required)


• What tools have you used for video editing or content creation? (Required)


• What metrics do you regularly review when managing social media accounts? (Required)


• Please describe ONE insight you gained from social media data. (Required)


• Which paid social tasks have you handled? (Required)


• Which statement best describes your social media experience? (Required)


• Which European language are you fluent in? (Required)

Education:

• Bachelor's (required)

Experience:

• Instagram, Facebook and Tiktok management: 2 years (required)


• Paid Social: 2 years (preferred)

Licence/Certification:

• Visa to legally work in the UK (required)

Work Location: In person

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