Social Lead
<div class="content-intro"><p><span data-contrast="auto">Established in 2004, </span><strong><span data-contrast="none">OLIVER</span></strong><span data-contrast="auto"> is the world’s first and only specialist in designing, building, and running bespoke in-house agencies and marketing ecosystems for brands. We partner with over 300 clients in 40+ countries and counting. Our unique model drives creativity and efficiency, allowing us to deliver tailored solutions that resonate deeply with audiences.</span><span data-ccp-props="{}"> </span></p>
<p><span data-contrast="auto">As a part of </span><strong><span data-contrast="none">The Brandtech Group</span></strong><span data-contrast="auto">, we're at the forefront of leveraging cutting-edge AI technology to revolutionise how we create and deliver work. Our </span><strong><span data-contrast="none">AI solutions</span></strong><span data-contrast="auto"> enhance efficiency, spark creativity, and drive insightful decision-making, empowering our teams to produce innovative and impactful results.</span> </p></div><p><strong><span data-contrast="auto">Role: </span></strong><span data-ccp-props="{"134233279":true}"> Social Lead </span></p>
<p><strong><span data-contrast="auto">Location: </span></strong><span data-ccp-props="{"134233279":true,"335559739":240}"> Kingston, United Kingdom.</span></p>
<p><span data-ccp-props="{"335559739":240}"> </span><strong><span data-contrast="auto">About the role:</span></strong><span data-ccp-props="{"335559739":240}"> </span></p>
<p>You'll be the strategic architect behind content that connects iconic brands with contemporary culture. Based in Kingston, UK with hybrid working arrangements (min. 3 days per week on-site), you'll oversee social strategy and execution for the brand across UK. Your strategic vision will transform brand messaging into cultural currency, ensuring our products don't just participate in conversations but help define them. </p>
<p>You'll be the strategic orchestrator behind social-first approaches that elevate brand presence in the digital landscape. Working at the intersection of cultural relevance and commercial objectives, you'll translate consumer insights into compelling content strategies that resonate with diverse audiences, whilst also overseeing a team of organic social media managers to create best in class organic social strategies. We're looking for someone who can identify golden opportunities within cultural movements, finding innovative ways to embed our brands authentically into the conversations that matter. Success means building a cohesive social ecosystem where creativity, cultural relevance and commercial results work in perfect harmony. <span data-ccp-props="{"335559739":240}"> </span></p>
<h3><strong><span data-contrast="auto">What you will be doing:</span></strong><span data-ccp-props="{"335559739":240}"> </span></h3>
<ul>
<li><span data-contrast="auto"><span data-ccp-parastyle="No Spacing">Define and execute ambitious content strategies that position a range of beloved food brands </span><span data-ccp-parastyle="No Spacing">at the heart of cultural conversations</span><span data-ccp-parastyle="No Spacing"> focusing on organic </span><span data-ccp-parastyle="No Spacing">social, but</span><span data-ccp-parastyle="No Spacing"> feeding into influencer and paid strategies. </span></span><span data-ccp-props="{}"> </span></li>
<li><span data-contrast="auto"><span data-ccp-parastyle="No Spacing">Be a s</span><span data-ccp-parastyle="No Spacing">trategic partner with our client and their agencies. Day-to-day expert and advisor to brand teams. Feed into wider marketing and campaign decisions. </span></span><span data-ccp-props="{}"> </span></li>
<li><span data-contrast="auto"><span data-ccp-parastyle="No Spacing">Provide</span><span data-ccp-parastyle="No Spacing"> strategic guidance on influencer agency partnerships and deliver informed recommendations to </span><span data-ccp-parastyle="No Spacing">optimize</span><span data-ccp-parastyle="No Spacing"> collaboration and performance.</span></span><span data-ccp-props="{}"> </span></li>
<li><span data-contrast="auto"><span data-ccp-parastyle="No Spacing">Lead a </span><span data-ccp-parastyle="No Spacing">team </span><span data-ccp-parastyle="No Spacing">comprising</span><span data-ccp-parastyle="No Spacing"> </span><span data-ccp-parastyle="No Spacing">of 3 x Social Media Managers</span></span><span data-ccp-props="{}"> </span></li>
<li><span data-contrast="auto"><span data-ccp-parastyle="No Spacing">Drive performance, insight and optimisations across social channels and strategies</span></span><span data-ccp-props="{}"> </span></li>
<li><span data-contrast="auto"><span data-ccp-parastyle="No Spacing">Oversee influencer activity </span></span><span data-ccp-props="{}"> </span></li>
<li><span data-contrast="auto"><span data-ccp-parastyle="No Spacing">Create frameworks and guidelines that ensure consistent quality across always-on content, influencer </span><span data-ccp-parastyle="No Spacing">partnerships</span><span data-ccp-parastyle="No Spacing"> and reactive moments </span></span><span data-ccp-props="{}"> </span></li>
<li><span data-contrast="auto"><span data-ccp-parastyle="No Spacing">Spearhead the integration of GenAI technologies that enhance creative outputs while </span><span data-ccp-parastyle="No Spacing">maintaining</span><span data-ccp-parastyle="No Spacing"> brand authenticity </span></span><span data-ccp-props="{}"> </span></li>
<li><span data-contrast="auto"><span data-ccp-parastyle="No Spacing">Collaborate with insights and analytics teams to continuously optimise performance and apply learnings</span><span data-ccp-parastyle="No Spacing"> to elevate social content and channel </span><span data-ccp-parastyle="No Spacing">perfmance</span></span><span data-ccp-props="{}"> </span></li>
<li><span data-contrast="auto"><span data-ccp-parastyle="No Spacing">Transform client briefs into innovative social approaches that deliver against both brand and commercial objectives </span></span><span data-ccp-props="{}"> </span></li>
<li><span data-contrast="auto"><span data-ccp-parastyle="No Spacing">Shape the evolution of our social offering as platforms and audience behaviours evolve </span></span><span data-ccp-props="{}"> </span></li>
<li><span data-contrast="auto"><span data-ccp-parastyle="No Spacing">Stay ahead of emerging cultural trends to </span><span data-ccp-parastyle="No Spacing">maintain</span><span data-ccp-parastyle="No Spacing"> our brands' cultural relevance </span></span><span data-ccp-props="{}"> </span></li>
<li><span data-contrast="auto"><span data-ccp-parastyle="No Spacing">Deliver work that builds measurable brand love while driving commercial performance</span></span><span data-ccp-props="{}"> </span></li>
<li><span data-contrast="auto"><span data-ccp-parastyle="No Spacing">Connect everything </span><span data-ccp-parastyle="No Spacing">“social” </span><span data-ccp-parastyle="No Spacing">together – orchestrate the social ecosystem across organic, influencer and paid so always-on content, and campaigns, sing in harmony. </span></span><span data-ccp-props="{}"> </span></li>
</ul>
<h3><strong><span data-contrast="auto">What you need to be great in this role:</span></strong><span data-ccp-props="{"134233117":true,"134233118":true}"> </span></h3>
<ul>
<li><span data-contrast="none">A track record demonstrating 6-8 years of success in senior social media leadership, with strong experience across consumer brands or content-focused agencies </span><span data-ccp-props="{"335557856":16777215,"335559739":300}"> </span></li>
<li><span data-contrast="none">Strategic thinking that connects cultural insights to measurable business outcomes </span><span data-ccp-props="{"335557856":16777215,"335559739":300}"> </span></li>
<li><span data-contrast="none">Proven ability to lead diverse teams while maintaining excellence in fast-paced environments </span><span data-ccp-props="{"335557856":16777215,"335559739":300}"> </span></li>
<li><span data-contrast="none">Expertise in enterprise-grade social management platforms (Sprinklr, Hootsuite, Meltwater or similar) </span><span data-ccp-props="{"335557856":16777215,"335559739":300}"> </span></li>
<li><span data-contrast="none">Experience managing integrated campaigns across Instagram, TikTok, YouTube and emerging platforms </span><span data-ccp-props="{"335557856":16777215,"335559739":300}"> </span></li>
<li><span data-contrast="none">A talent for translating complex strategic thinking into clear, compelling presentations </span><span data-ccp-props="{"335557856":16777215,"335559739":300}"> </span></li>
<li><span data-contrast="none">The ability to influence senior stakeholders with confidence and authority </span><span data-ccp-props="{"335557856":16777215,"335559739":300}"> </span></li>
<li><span data-contrast="none">An eye for cultural movements before they become mainstream trends</span><span data-ccp-props="{"335557856":16777215,"335559739":300}"> </span></li>
</ul>
<p><span data-contrast="auto">Req ID:</span><span data-ccp-props="{}"> 17749<br><span style="color: rgb(255, 255, 255);">#LI-SL1 #LI-Hybrid #LI-midsenior</span></span></p><div class="content-conclusion"><p><span data-contrast="auto">Our values shape everything we do:</span><span data-ccp-props="{}"> </span></p>
<p><span data-contrast="auto">Be</span><strong><span data-contrast="auto"> Ambitious</span></strong><span data-contrast="auto"> to succeed </span><span data-ccp-props="{}"> </span></p>
<p><span data-contrast="auto">Be </span><strong><span data-contrast="auto">Imaginative</span></strong><span data-contrast="auto"> to push the boundaries of what’s possible </span><span data-ccp-props="{}"> </span></p>
<p><span data-contrast="auto">Be </span><strong><span data-contrast="auto">Inspirational</span></strong><span data-contrast="auto"> to do groundbreaking work </span><span data-ccp-props="{}"> </span></p>
<p><span da
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