Senior Tracking Specialist (m/f/d)
Our mission is to turn beautiful moments into lasting memories.
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celebrate is a brand group with the mission to turn beautiful moments into lasting memories throughout Europe: with high quality stationery, photo products and special gift items.
We are looking for a Senior Tracking Specialist (m/f/d) to take end\-to\-end ownership of our tracking infrastructure, rebuild trust in our data, and create a governance layer that allows our teams to work from a reliable measurement framework. You will establish a central tracking function within our Data Intelligence unit, bridging Data Analytics with Marketing, Product, and Portfolio. The role is remote\-first within Germany and reports to our Head of Data.
The yearly salary range for this position is 69\.800€ \- 94\.400€ (Senior).
Your role
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- End\-to\-end ownership of our tracking stack across GA4, server\-side GTM, Amplitude, and marketing tools, including audit, stabilization, and consent gating
- Establishment of tracking governance — event definitions, naming conventions, tracking plans, and change logs — to replace the previous agency\-led setup with scalable internal ownership
- Rollout and enablement of Amplitude as our product analytics platform, ensuring teams can define reliable OKR metrics and ship new features with proper measurement in place
- Development of automated tracking monitoring to detect data quality issues and outages early, translating technical findings into clear business impact for stakeholders across Marketing, Product, and Engineering
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- GA4
- Google Tag Manager (client\-side \& server\-side)
- Amplitude
- Google Ads
- Meta, TikTok, Pinterest (Ads tracking)
- BigQuery
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- We value flexibility: Flexible remote work, part\-time options, modern hardware (Macbooks), collaborative office spaces (flex desks)
- We embrace new work: Agile working, fair pay, competency\- and leadership models
- We care for your well\-being: Nilo.health, Corporate Benefits, JobRad, workations, sabbaticals, 30 days paid vacation, and your personal benefit of choice: Wellpass, Hansefit or DB Jobticket
- We want to grow with you: Internal development, coaching, regular feedback\- and growth processes, flexible external learning
- We are one team: Office meals, (voluntary) events, remote team building, furry office friends and exclusive family \& friends discounts
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- Several years of hands\-on experience with GA4 and GTM (client\-side and server\-side), ideally in a high\-growth e\-commerce environment with complex purchase funnels
- Deep expertise in tracking plan development, GDPR/consent management, and debugging of attribution and conversion setups across multiple marketing channels
- Professional\-level English; experience managing external agency relationships and tracking SLAs is a strong plus
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- Ownership\-driven – You document what you find, follow up until it's resolved, and close loops — because in a messy data landscape, nobody else will unless you do.
- Clarity\-first communicator – You explain tracking incidents and data quality issues in terms stakeholders actually understand, turning technical complexity into actionable business insight.
- Structured builder – You enjoy turning ambiguity into governance — creating the naming conventions, change logs, and monitoring systems that make firefighting the exception, not the norm.
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celebrate company group consists of the brands Atelier Rosemood, celebrate apps, celebrate digital printing, faireparterie, kartenmacherei and mintkind.
Together, we comprise e\-commerce businesses, production facilities and other digital services focused on turning beautiful moments into lasting memories across Europe. As New Work pioneers, we have created a people\-focused organization, based on trust, self\-organization and flexibility.
Ready to apply?
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We're excited to meet you! Apply now via our online application. Don't have a CV at hand? We're fine if you add the link to your Linkedin profile to your application.
For further questions, get in touch with Mario (Talent Acquisition Manager).
E\-Mail: mario.stenske@celebrate.company
*Please note that we do not accept applications via e\-mail.*
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