Senior Director/Vice President, Patient, HCP, and Payer Marketing
<p><span style="font-family: helvetica, arial, sans-serif; font-size: 10pt;"><strong>Who We Are</strong>:</span></p>
<p><span style="font-family: helvetica, arial, sans-serif; font-size: 10pt;">Click Therapeutics, Inc., develops, validates, and commercializes software as prescription medical treatments for people with unmet medical needs. As a leading innovator of Digital Therapeutics™, Click delivers accessible, clinically proven, FDA-regulated prescription treatments to the smartphone in your hand. Click’s treatments are defined by a commitment to applying technical and scientific rigor and patient-centric design to the development process. This results in uniquely engaging experiences that achieve compelling clinical outcomes for patients seeking new treatment options. Click Therapeutics continuously expands and refines its platform with novel cognitive, behavioral and neuromodulatory mechanisms of action and advanced data-driven tools such as artificial intelligence and machine learning. The digital therapeutics under development on Click’s platform address diverse areas of therapeutic need, including indications in psychiatry, neurology, oncology, immunology, and cardiometabolic diseases. Consistently named a best place to work, Click fosters an inclusive, diverse workforce of innovators, clinicians, scientists, researchers, designers, technologists, engineers and more, united in a common mission to provide patients everywhere access to safe and effective prescription digital therapeutics. For more information, visit <a href="http://www.clicktherapeutics.com/">www.clicktherapeutics.com</a> and connect with us on <a href="https://cts.businesswire.com/ct/CT?id=smartlink&url=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fclick-therapeutics-inc-&esheet=53547717&newsitemid=20230906733059&lan=en-US&anchor=LinkedIn&index=2&md5=e43cc28868d0d6b06d80ed8acc219d68">LinkedIn. </a></span></p>
<p><span style="font-family: helvetica, arial, sans-serif; font-size: 10pt;"><strong>About the Role:</strong></span></p>
<p><span style="font-family: helvetica, arial, sans-serif; font-size: 10pt;">As a Senior Director / Vice President of HCP and Payer Marketing, you will shape the overall marketing strategy for near-term launch products and build a best in class marketing organization to execute that vision. You and your team will define the brand strategy and create the narrative and materials that drive behavior change and prescriptions for Click’s PDTs. </span></p>
<p><span style="font-family: helvetica, arial, sans-serif; font-size: 10pt;">The role reports to the Chief Commercial Officer. You will oversee all aspects of the marketing function, including long-term brand strategy, market shaping, promotional messaging, tactical planning, digital marketing/omnichannel engagement, etc. We are looking for someone with a strong background in pharmaceutical marketing and launch excellence that can develop the Click playbook for Prescription Digital Therapeutic (PDT) launches across multiple therapeutic areas.</span></p>
<p><span style="font-family: helvetica, arial, sans-serif; font-size: 10pt;">This position is based out of Click’s headquarters located in Tribeca, NYC, at the center of one of the fastest-growing digital health communities. We have a hybrid working model that consists of at least 4 days in office each week.</span></p>
<p><span style="font-family: helvetica, arial, sans-serif; font-size: 10pt;"><strong>Responsibilities:</strong></span></p>
<ul>
<li style="font-family: helvetica, arial, sans-serif; font-size: 10pt;"><span style="font-family: helvetica, arial, sans-serif; font-size: 10pt;">Ownership of a best-in class marketing campaigns, including development of each product’s brand positioning, creation of brand value propositions, and promotional messaging in order to create and drive effective brand strategies</span></li>
<li style="font-family: helvetica, arial, sans-serif; font-size: 10pt;"><span style="font-family: helvetica, arial, sans-serif; font-size: 10pt;">Utilizing data and being strategic in developing the brand by conducting segmentation, unmet needs analysis, competitive landscape and business intelligence for HCPs and payers; leverage clinical and economic data to produce high impact collateral for payer and HCP campaigns</span></li>
<li style="font-family: helvetica, arial, sans-serif; font-size: 10pt;"><span style="font-family: helvetica, arial, sans-serif; font-size: 10pt;">Develop omnichannel, growth and DTC campaigns for consumer focused marketing strategies</span></li>
<li style="font-family: helvetica, arial, sans-serif; font-size: 10pt;"><span style="font-family: helvetica, arial, sans-serif; font-size: 10pt;">Execute the branded and unbranded campaigns to prime the market for a new treatment modality, leveraging developed segments for each audience</span></li>
<li style="font-family: helvetica, arial, sans-serif; font-size: 10pt;"><span style="font-family: helvetica, arial, sans-serif; font-size: 10pt;">Oversee the development of all promotional materials (visual aids, brochures, website, etc.), approval process, and dissemination of approved materials, via agencies or otherwise </span></li>
<li style="font-family: helvetica, arial, sans-serif; font-size: 10pt;"><span style="font-family: helvetica, arial, sans-serif; font-size: 10pt;">Oversee the development of the Payer Value Dossier, translating clinical trial outcomes and value propositions into compelling economic arguments for Market Access teams to utilize in securing adoption of national or payer coverage</span></li>
<li style="font-family: helvetica, arial, sans-serif; font-size: 10pt;"><span style="font-family: helvetica, arial, sans-serif; font-size: 10pt;">Direct the strategy for patient assistance programs (PAPs), copay support, and navigation services to minimize abandonment at the pharmacy counter.</span></li>
<li style="font-family: helvetica, arial, sans-serif; font-size: 10pt;"><span style="font-family: helvetica, arial, sans-serif; font-size: 10pt;">Collaborate with Medical Affairs on communications strategy and KOL engagement</span></li>
<li style="font-family: helvetica, arial, sans-serif; font-size: 10pt;"><span style="font-family: helvetica, arial, sans-serif; font-size: 10pt;">Manage the brand presence at key congresses </span></li>
<li style="font-family: helvetica, arial, sans-serif; font-size: 10pt;"><span style="font-family: helvetica, arial, sans-serif; font-size: 10pt;">Support the field team by developing the curriculum and training modules for all field teams (Sales, Access, and MSLs)</span></li>
<li style="font-family: helvetica, arial, sans-serif; font-size: 10pt;"><span style="font-family: helvetica, arial, sans-serif; font-size: 10pt;">Support the planning for future indications, international expansions, and other types of partnerships </span></li>
</ul>
<p><span style="font-family: helvetica, arial, sans-serif; font-size: 10pt;"><strong>Qualifications: </strong></span></p>
<p><span style="font-family: helvetica, arial, sans-serif; font-size: 10pt;">At Click, we aren't just looking for talent; we are looking for the next evolution of the modern professional. To us, AI is not a future possibility, it is a present-day prerequisite. We expect every Click colleague to have seamlessly integrated AI into their professional workflow and personal productivity, using it as a force multiplier to move faster, think deeper, and deliver superlative results that were previously out of reach. If you do not yet view AI as an essential partner in your daily pursuit of excellence, you will find it impossible to keep pace with our mission. High performers who harness AI technology to transcend traditional boundaries and set new benchmarks for professional excellence will thrive at Click.</span></p>
<p><span style="font-family: helvetica, arial, sans-serif; font-size: 10pt;">Education & Experience</span></p>
<ul>
<li style="font-family: helvetica, arial, sans-serif; font-size: 10pt;"><span style="font-family: helvetica, arial, sans-serif; font-size: 10pt;">Bachelor’s degree required; MBA, PharmD, or MPH preferred to navigate the complex intersection of business and clinical strategy.</span></li>
<li style="font-family: helvetica, arial, sans-serif; font-size: 10pt;"><span style="font-family: helvetica, arial, sans-serif; font-size: 10pt;">15+ years of progressive leadership within the pharmaceutical or biotech sectors, with a proven track record across Market Access, HCP Marketing, and Sales.</span></li>
<li style="font-family: helvetica, arial, sans-serif; font-size: 10pt;"><span style="font-family: helvetica, arial, sans-serif; font-size: 10pt;">Demonstrated success leading multiple brand launches, overseeing the journey from pre-approval market shaping to post-launch pull-through.</span></li>
</ul>
<p><span style="font-family: helvetica, arial, sans-serif; font-size: 10pt;">Strategic Leadership & Domain Expertise</span></p>
<ul>
<li style="font-family: helvetica, arial, sans-serif; font-size: 10pt;"><span style="font-family: helvetica, arial, sans-serif; font-size: 10pt;">Extensive experience in developing comprehensive brand strategies, encompassing Market Access, HCP professional promotion, patient engagement, and market-shaping initiatives (DSA/DSE).</span></li>
<li style="font-family: helvetica, arial, sans-serif; font-size: 10pt;"><span style="font-family: helvetica, arial, sans-serif; font-size: 10pt;">Strategic capabilities with the ability to conceive, develop and implement multi-dimensional marketing and business plans.</span></li>
<li style="font-family: helvetica, arial, sans-serif; font-size: 10pt;"><span style="font-family: helvetica, arial, sans-serif; font-size: 10pt;">Deep understanding of the US payer landscape, with a preferred focus on Medicaid, state government accounts, and public affairs policy to navigate evolving legislative environments.</span></li>
<li style="font-f
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