Sales Manager - Golf Travel

Role Description

Par5 Escapes is seeking an ambitious and experienced Sales Manager to lead our growing Golf Travel sales team from our London office. This is a hands\-on leadership role combining personal sales responsibility with team management, coaching, and performance development.

The successful candidate will be responsible for driving revenue growth, managing and mentoring a team of Golf Travel Consultants, and ensuring exceptional customer experiences from enquiry through to booking.

Key responsibilities include:

• Leading, motivating, and developing a high\-performing sales team through coaching, mentoring, and regular performance reviews.


• Setting individual and team sales targets, monitoring KPIs, and implementing action plans to achieve business objectives.


• Conducting regular training sessions to improve sales techniques, product knowledge, customer service standards, and CRM usage.


• Recruiting, onboarding, and supporting new team members as the business grows.


• Prospecting and converting new business opportunities while maintaining a personal sales pipeline.


• Managing inbound enquiries and converting customer interest into confirmed golf holiday bookings.


• Building and maintaining strong relationships with individual clients, golf groups, travel agents, and corporate customers.


• Preparing tailored golf holiday proposals and quotations across our portfolio of destinations.


• Working closely with hotel, airline, transfer, and golf course partners to negotiate competitive rates and exclusive packages.


• Collaborating with the Operations and Product teams to ensure smooth delivery of customer bookings.


• Analysing sales performance data, identifying trends, and providing recommendations to improve conversion rates and profitability.


• Monitoring market developments, competitor activity, and customer preferences to help shape future product offerings.

• Minimum 5 years experience within the travel, hospitality, golf, leisure, or sports tourism sectors.


• Minimum 3 years' experience in a sales leadership, sales manager, or team leader role.


• Proven experience managing, coaching, and developing a sales team.


• Demonstrable track record of achieving and exceeding sales targets.


• Strong commercial awareness and ability to drive revenue growth.


• Excellent communication, presentation, and negotiation skills.


• Experience using CRM systems and sales reporting tools.


• Strong organisational skills and ability to manage multiple priorities.


• A proactive, results\-driven, and customer\-focused mindset.


• Ability to work effectively in a fast\-paced, entrepreneurial environment.

• Knowledge of golf destinations, golf resorts, and golf travel products.


• Experience recruiting, onboarding, and training sales staff.


• Understanding of sales forecasting, pipeline management, and performance analytics.


• Existing network within the golf, travel, or hospitality industries.


• Passion for golf and an understanding of the golfer customer journey.

• Competitive salary plus performance bonus.


• Opportunity to lead and shape a growing sales team.


• Career progression within a rapidly expanding business.


• Educational trips to leading golf destinations.


• Company pension scheme.


• Staff discounts on golf holidays.


• Modern office environment in London.


• Opportunity to work closely with senior leadership and influence company growth strategy.

Work Location: In person

This listing is from indeed. View original listing ↗