Regional Sales Manager - DACH

About BYD

Our Purpose is to *build a zero\-emission future that reconnects humanity with nature.* We are looking for talent that connects with this mission and want to create positive impact by joining a diverse and dynamic team.

BYD is a leading, high\-tech multinational, based in Shenzhen, China. Operates in four core fields of IT, automotive, new energy, and rail transit and employs over 900,000 people worldwide. As a global pioneer in New Energy Solutions BYD is dedicated to building a zero\-emission ecosystem.

BYD Europe BV located in Schiedam, Netherlands is the marketing and sales HQ of BYD Co., Ltd based in Shenzhen, China. BYD Europe BV offers a full line of BYD electric vehicles, including all\-electric cars, all\-electric buses, and all\-electric forklift trucks.

About the role

Regional Sales Manager for the Truck Business is a strategic leadership role responsible for driving sales growth, market share, and customer satisfaction across Western European markets. This individual, develop and execute sales strategies, and build strong relationships with key customers and partners.

Your Tasks:

1\. Sales Strategy and Planning:

Develop and implement a comprehensive sales strategy for the Western European region, aligned with overall business objectives. Conduct market analysis to identify trends, opportunities, and competitive threats. Set sales targets and KPIs for the team, regularly monitoring and adjusting strategies as needed. and guidance to enhance the team's sales skills and effectiveness.

2\. Customer Relationship Management:

Cultivate and maintain strong relationships with key customers, dealers, and strategic partners. Collaborate with the marketing and customer support teams to enhance customer satisfaction and loyalty. Address customer concerns and ensure prompt resolution of issues.

3\. Market Expansion and Business Development:

Identify and pursue new business opportunities to expand the company's market presence in Western Europe. Evaluate potential partnerships, alliances, and distribution channels to drive growth. Collaborate with product development teams to align offerings with market needs.

4\. Sales Forecasting and Reporting:

Develop accurate sales forecasts and track performance against targets.

Provide regular reports to senior management on sales metrics, market trends, and competitive activities. Utilize data analytics to make informed decisions and optimize sales processes.

5\. Budget Management:

Develop and manage the sales budget for the Western Europe region. Monitor and control expenses to ensure alignment with financial objectives.

6\. Compliance and Legal:

Ensure that all sales activities comply with relevant regulations and legal requirements.

Collaborate with legal and compliance teams to address any issues or concerns.

You have

1\. Bachelor's degree in business, marketing, or a related field. MBA is a plus.

2\. Proven experience in sales leadership, particularly in the truck or automotive industry.

3\. In\-depth knowledge of Western European markets, customer behaviors, and industry trends.

4\. Strong leadership and team management skills with a track record of achieving sales targets.

5\. Excellent communication, negotiation, and interpersonal skills.

6\. Analytical mindset with the ability to use data to drive decisions.

7\. Fluency in English; proficiency in additional Western European languages is an advantage.

We offer

• An exciting opportunity to drive the transition of zero\-emission transportation and economic decarbonization in a fast\-growing company that represents leading technology in sustainability solutions.


• Performance and experience\-based competitive remuneration package and a cool BYD company car for both work and family.


• International learning opportunities, team building, and various exciting events for special days and milestones.


• 25 days of annual holiday allowance with the option of acquiring an additional 5 days.

Established in November 1994, BYD Group is a leading multi\-sector high\-tech company focused on innovation and development in automobiles, rail transit, renewable energy, and electronics.

Committed to fulfilling a better life through technological innovations, BYD Group leverages a robust network of over 40 subsidiaries, with over 900,000 employees of 110,000 engineers worldwide in over 400 cities of 79 countries, actively driving the implementation of comprehensive zero\-emission and emission reduction solutions. In 2024, BYD Auto delivered 4\.27 million NEV (BEV\+PHEV) globally, maintaining its position as the world leader in NEV sales.

BYD Group upholds the values of innovation, pragmatism, passion, and competition, dedicating itself to technological empowerment throughout the entire process of renewable energy acquisition, storage, and application, contributing to the goal of sustainable future development for all humanity.

Our Purpose is to build a zero\-emission future that reconnects humanity with nature and a World of clean air. We are looking for talent that connects with this mission and want to create positive impact by joining a diverse and dynamic team

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