Regional Manager - Wales & SW

Lead. Inspire. Develop. Deliver.

Due to growth in the sales team we’re looking for a high\-energy, people\-first Regional Manager to lead and inspire a team of 6 Business Development Consultants (BDCs) across our Motor Finance division; covering Wales and the South West.

This is a role where leadership truly matters. You’ll go beyond delivering results; you’ll coach, develop and empower your team to reach their full potential, creating a high\-performing culture built on trust, accountability, and continuous growth. If you’re passionate about developing people, driving performance, and making a genuine impact, this is your opportunity to shape the future of a key region within our business.

What will your day look like?

• Lead, coach, and inspire a team of 6 BDCs to deliver high performance and reach their full potential


• Create a high\-energy, inclusive team culture focused on accountability, development, and continuous improvement


• Provide regular, structured coaching and feedback to strengthen capability, behaviours, and results


• Drive delivery of regional sales and performance KPIs, aligned to wider business strategy


• Use data and insight to monitor performance, identify opportunities, and implement targeted action plans


• Translate strategic priorities into clear, practical direction for your team


• Embed a strong, risk\-aware culture, balancing commercial growth with governance and compliance


• Build and influence strong dealer relationships, acting as a trusted partner to drive mutual success


• Collaborate cross\-functionally with key internal stakeholders to deliver aligned and effective outcomes

• Proven experience leading and developing high\-performing sales teams within motor finance or a related sector


• A genuine passion for coaching and people development, with a track record of getting the best out of others


• Strong commercial acumen, with the ability to balance growth, risk, and customer outcomes


• Experience influencing external partners and driving behavioural change


• A data\-led mindset, using insight to inform decisions and drive performance


• A natural leader who inspires energy, confidence, and trust


• Passionate about creating a positive, high\-performance culture where people can thrive


• Resilient, adaptable, and comfortable operating in a fast\-paced environment


• Commercially minded, with a strategic outlook


• Please note: In line with our driving policy, we can only progress applications from candidates with a maximum of 6 driving licence points

• You’ll be joining a business that genuinely values its people \- where leadership is about empowering others, not just managing outcomes.


• We offer a collaborative, supportive environment where you’ll have the autonomy to lead, the opportunity to grow, and the backing to make a real impact.


• And of course, you will be rewarded competitively, with a great range of core benefits including; company car, annual bonus, 10% employer contribution pension, private medical with BUPA and 38 days holiday (inc. bank holidays)

• Advert closing date – 3rd July


• Initial screening call with Recruitment Business Partner


• 1st stage interview (Teams) – 10th July


• 2nd stage interview (Cardiff) – 16th July

Join us and we’ll make the same promises to you as a colleague, as we do to each of our customers. We’re committed to building a working environment that values respect, diversity, and compassion. We welcome people regardless of age, disability, gender identity, marital status, race, faith or belief, sexual orientation, socioeconomic background, and whether you’re pregnant or on family leave. Please note: we have a thorough screening and referencing process, which includes criminal record checks

We're one of the largest lenders in the UK used car finance market. We’ve specialised in motor finance for over 40 years, and are recognised as one of the best car finance providers in the industry.

We’re part of the Aldermore Group, which includes Aldermore Bank plc. Aldermore offers a range of personal and business finance and savings options.

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