Rédacteur de contenu - Afrique Francophone (H/F)

Accountabilities

• Write original, high-quality, accurate, and engaging articles while following editorial briefs, structures, standards, and brand guidelines.


• Adapt writing style and content approach to the specific audiences and characteristics of Francophone African markets.


• Ensure all published information is accurate, clear, relevant, and up to date.


• Produce a consistent volume of content while meeting deadlines, SEO requirements, and quality standards.


• Conduct thorough research into sports topics, market trends, operators, and relevant news to deliver reliable and current information.


• Provide in-depth expertise or first-hand knowledge on relevant topics whenever possible.


• Apply SEO best practices, including strategic keyword placement, internal linking, meta tags, and optimized article structures.


• Follow SEO briefs and editorial guidelines to improve content visibility, relevance, and performance.


• Work with SEO specialists and Content Managers to optimize existing content and identify improvement opportunities.


• Review content performance when required and incorporate data-driven insights and editorial feedback into future work.


• Regularly update existing articles to ensure information remains accurate, relevant, and current.


• Collaborate with Content Editors and other writers to maintain consistent quality, tone, and messaging across platforms.


• Participate in editorial reviews and team meetings to continuously improve content quality and working processes.


• Communicate proactively about progress, challenges, content opportunities, and new ideas.


• Ensure all content complies with editorial standards, brand guidelines, and applicable regulations relating to sports, betting, and iGaming.


• Maintain a neutral, accurate, and responsible approach when writing about operators, games, betting, and predictions.


• Thoroughly proofread content before submission to minimize editorial corrections and ensure publication-ready quality.

• Excellent written French skills, with the ability to produce clear, engaging, structured, and web-friendly content.


• Strong professional English skills for effective collaboration with international teams.


• Previous experience in web writing, SEO copywriting, digital journalism, or a similar editorial role.


• Experience in sports, sports betting, iGaming, or related industries is highly advantageous.


• Good understanding of SEO fundamentals and web content best practices.


• Excellent research, fact-checking, analytical, and information-synthesis skills.


• Ability to adapt writing style and content to different audiences and Francophone African markets.


• Strong attention to detail and a commitment to editorial accuracy, quality, and reliability.


• Ability to work independently while collaborating effectively with a distributed international team.


• Strong organizational skills and the ability to manage multiple topics and deadlines simultaneously.


• Genuine interest in sports news, digital media, and the online gaming industry.


• Ability to incorporate editorial and SEO feedback constructively and efficiently.


• Experience using a CMS such as WordPress or an equivalent platform is a plus.


• Curiosity, initiative, and a continuous-improvement mindset.

• Fully remote position with a flexible working organization.


• Opportunity to work with an international and multicultural team.


• Chance to contribute to high-traffic digital platforms reaching millions of sports enthusiasts.


• Opportunity to develop specialized editorial and SEO expertise focused on Francophone African markets.


• Autonomous and innovative working environment that encourages initiative and new ideas.


• Professional development opportunities within a fast-growing organization.


• Exposure to diverse topics across sports, digital content, SEO, sports betting, and iGaming.


• Competitive compensation based on experience and profile.


• Flexible remote setup supporting international collaboration and work-life balance.

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