Product Marketing Manager
Join us to shape the future!
Teamtailor is a global Employer Branding and ATS SaaS platform used by over 12,000 companies, 250,000 users, and available in 90 countries worldwide.
Working at Teamtailor means being part of a dynamic, fast\-paced tech company that values impact and responsibility. Our workplace fosters an environment where everyone can contribute meaningfully to the growth of the company.
Building a diverse team with a wide range of experiences, skills, and backgrounds has always been central to Teamtailor’s mission, and it remains a strength today. We welcome all individuals who share our vision and are committed to contributing to our collective success. Join us in helping companies and people communicate in more meaningful ways to make life\-changing decisions together.
We’re now looking for a Product Marketing Manager to help us define how we communicate, package, position, and grow our product offering across every customer touchpoint.
This is a highly cross\-functional role at the intersection of product, marketing, sales and customer success.
You’ll help shape how Teamtailor brings products, features, and value to market, while ensuring customers clearly understand not only what we build, but why it matters.
You’ll play a key role in driving product adoption, feature awareness, customer understanding, positioning and growth. And help elevate how Teamtailor communicates its product experience across the entire customer journey.
Key Responsibilities:
Define product positioning and messaging!
- Own how Teamtailor communicates its product offering across all touchpoints
- Develop clear, compelling positioning and messaging for products, features, and use cases
- Ensure consistency in how we talk about our value proposition globally
- Continuously refine how we package and present our offering to different audiences and segments
Drive product adoption and feature awareness!
- Build strategies and campaigns that increase feature discovery, understanding, and adoption
- Help customers understand the value of both existing and new product capabilities
- Partner closely with Customer Success and Product teams to improve adoption journeys and customer education
- Support go\-to\-market initiatives for launches, updates, and strategic product initiatives
Elevate how we package and sell the product!
- Improve how Teamtailor’s product offering is presented across:
+ campaigns
+ sales material
+ onboarding
+ lifecycle communication
+ product launches
+ customer communication
- Help simplify complex functionality into clear customer value
- Ensure our product story feels modern, differentiated, and commercially strong
Collaborate across teams!
- Work closely with Product teams to deeply understand customer problems, product strategy, and roadmap priorities
- Partner with Brand \& Creative to bring positioning and launches to life in compelling ways
- Collaborate with Performance Marketing to turn positioning into scalable acquisition and growth initiatives
- Support Sales with messaging, enablement, and customer\-facing narratives
- Partner with Customer Success to understand customer needs, friction points, and adoption opportunities
Own customer and market insights!
- Become the voice of the customer internally
- Gather and synthesize customer insights, feedback, market trends, and competitive intelligence
- Help inform and inspire Product teams around customer needs and opportunities
- Identify gaps in customer understanding, positioning, or adoption and turn them into actionable initiatives
Bring a modern and analytical mindset!
- Use data and insights to evaluate adoption, engagement, and positioning effectiveness
- Stay curious about how AI and modern tools are changing product marketing, communication, and customer education
- Explore smarter and more scalable ways to create customer understanding and product engagement
Who you are!
You’re a strategic thinker with strong commercial instincts and a passion for connecting products with people.
You know how to:
- simplify complexity
- tell compelling product stories
- understand customer needs
- turn positioning into growth
You likely have:
- Experience in Product Marketing, Growth Marketing, or a similar strategic marketing role
- Experience working cross\-functionally with Product, Sales, Customer Success, and Marketing teams
- Strong understanding of SaaS products and customer journeys
- Excellent communication and storytelling skills
- A strong commercial mindset and understanding of how product communication drives growth and adoption
- Analytical thinking and comfort working with customer insights and product data
- The ability to balance strategic thinking with hands\-on execution
- Curiosity around AI, modern marketing workflows, and evolving customer behavior
Bonus if you:
- Have experience from SaaS or HR tech
- Have worked in scaling international B2B companies
- Have experience driving product adoption or onboarding initiatives
- Have strong instincts for positioning and packaging products in competitive markets
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