Product Marketing Manager
Clarivate is seeking a dynamic *Product Marketing Manager* to support our Academia and Government division! The Product Marketing Manager is responsible for supporting go\-to\-market activities and organizational enablement of Clarivate’s A\&G portfolio, and you’ll play an important role in advancing the category strategy to achieve revenue growth, retention, and customer satisfaction goals.
As a key member of the team, you will lead the execution of multi\-channel product marketing campaigns designed to effectively position products and services to customers. This position is highly cross\-functional, working globally in partnership with product management, sales, customer education, and the broader marketing organization to create compelling content, optimize marketing strategies, and drive customer engagement.
If you have experience in this field, we would love to speak with you.
About You – experience, education, skills, and accomplishments…
- Bachelor’s degree in a related field
- 5 years of experience in Product Marketing within a mid\-to\-large sized corporation
- Product Marketing experience in software, data, or services
- B2B and B2C Product Marketing experience
- Prior experience working in the Higher Education industry
- Prior experience optimizing content for SEO/GEO
- Experience with a global/multi\-national organization
- Develops and manages product marketing strategies that align with business goals and objectives.
- Leads the planning and execution of product\-specific campaigns, including digital, events, and content marketing.
- Works closely with related teams to ensure product marketing efforts are strategically aligned.
- Oversees the creation of product\-specific content, including case studies, webinars, and industry reports.
- Manages relationships with partners and associations to enhance marketing efforts and drive brand visibility.
- Analyzes campaign performance data to identify areas for improvement and inform future strategies.
- Provides insights and recommendations for optimizing product marketing tactics and strategies.
The Clarivate Research \& Analytics product marketing team partners closely with product, sales, and marketing to advance the category strategy and key go\-to\-market initiatives. Together, we help our customers make faster, more informed decisions that drive research excellence and academic success. As part of the Research \& Analytics organization within Academia \& Government, we collaborate closely with demand, field and brand marketing colleagues across Clarivate to deliver compelling narratives that support solution selling. You will report to the Senior Director, Product Marketing.
Hours of Work
This is a full\-time permanent position based in London, UK and will require hybrid working in our London office (2\-3 days per week in office, rest of week remote).
This position requires weekday (Monday \- Friday) attendance with some scheduling flexibility available around core working hours.
\#LI\-Hybrid, \#LI\-Onsite
At Clarivate, we are committed to providing equal employment opportunities for all qualified persons with respect to hiring, compensation, promotion, training, and other terms, conditions, and privileges of employment. We comply with applicable laws and regulations governing non\-discrimination in all locations.
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