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via ats_greenhouse · 30 April 2026 ·44 days ago

Product Marketing Associate

parachutehealth

New York Remote

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<div class="content-intro">Parachute Health is transforming post-acute care as the leading digital ordering platform for medical equipment and supplies. We connect major health systems, health plans, and suppliers to help patients get the life-saving products they need at home. Since launching, we've connected 300,000+ clinicians and 3,000+ supplier locations across all 50 states and helped 15M+ patients. What started as a DME ePrescribing tool has become the order management platform of choice for home medical equipment.
Join our team and make a difference in patient care.</div><h3>About the Role</h3>
We’re looking for a Marketing Associate to join our growing Marketing team. This is a hands-on, generalist role designed to give you broad exposure across the full marketing function - from product marketing and campaigns to content, enablement, and go-to-market execution.
You’ll work closely with the product marketing team and collaborate across the wider Marketing organization, including demand generation, customer marketing, and brand. This breadth is intentional: we want someone who’s eager to learn how all the pieces of a marketing team fit together, and who can contribute meaningfully across multiple workstreams from day one.
This role is a great fit if you can translate complexity into clarity, are energized by cross-functional work, and want to build a well-rounded marketing foundation in a mission-driven, fast-paced environment.
<h3>What You’ll Do</h3>
<ul>
<li style="font-family: helvetica, arial, sans-serif; font-size: 12pt;">Help translate product capabilities and releases into clear, outcome-focused narratives for different audiences</li>
<li style="font-family: helvetica, arial, sans-serif; font-size: 12pt;">Create user-facing content - how-to guides, one-pagers, release notes, and quick-reference materials - for new features and workflows</li>
<li style="font-family: helvetica, arial, sans-serif; font-size: 12pt;">Develop and maintain a library of educational resources including videos, demos, and written guides for key user groups</li>
<li style="font-family: helvetica, arial, sans-serif; font-size: 12pt;">Partner with the broader Marketing team to develop and support campaigns that drive awareness, engagement, and product adoption</li>
<li style="font-family: helvetica, arial, sans-serif; font-size: 12pt;">Support go-to-market planning and execution for new feature releases, coordinating timelines and deliverables across teams</li>
<li style="font-family: helvetica, arial, sans-serif; font-size: 12pt;">Build sales enablement materials such as pitch decks, battlecards, and competitive one-pagers that help internal teams communicate product value</li>
<li style="font-family: helvetica, arial, sans-serif; font-size: 12pt;">Contribute to campaign execution across channels, including email, in-app, and content, gaining hands-on experience with the full campaign lifecycle</li>
<li style="font-family: helvetica, arial, sans-serif; font-size: 12pt;">Monitor user questions and feedback to identify content gaps and inform messaging priorities over time</li>
</ul>
<h3>What We’re Looking For</h3>
<ul>
<li style="font-family: helvetica, arial, sans-serif; font-size: 12pt;">2–4 years of experience in marketing, product marketing, content marketing, customer success, demand generation, or a related role for a B2B technology company</li>
<li style="font-family: helvetica, arial, sans-serif; font-size: 12pt;">Exceptional written communication skills with a talent for simplifying complex information into clear, compelling narratives</li>
<li style="font-family: helvetica, arial, sans-serif; font-size: 12pt;">Analytical and comfortable pulling data, reviewing metrics, and drawing insights from different datasets to create campaigns and assess performance</li>
<li style="font-family: helvetica, arial, sans-serif; font-size: 12pt;">Intellectually curious: passionate about learning the product and understanding its value for different customer segments and users </li>
<li style="font-family: helvetica, arial, sans-serif; font-size: 12pt;">Strong project management skills with the ability to juggle multiple priorities in a fast-paced environment</li>
<li style="font-family: helvetica, arial, sans-serif; font-size: 12pt;">A self-starter who takes initiative and figures things out independently - you don’t wait to be told what to do, you identify what needs to happen and make it happen</li>
<li style="font-family: helvetica, arial, sans-serif; font-size: 12pt;">Collaborative by nature, with a track record of working effectively across functions</li>
<li style="font-family: helvetica, arial, sans-serif; font-size: 12pt;">Genuinely curious about technology - you pick up new platforms quickly, experiment freely, and actively look for ways AI and marketing tools can help the team work smarter</li>
<li style="font-family: helvetica, arial, sans-serif; font-size: 12pt;">Experience in a high-growth startup or healthtech environment is preferred, though not required</li>
<li style="font-family: helvetica, arial, sans-serif; font-size: 12pt;">Familiarity with the HME/DME or healthcare ordering space - understanding clinician, supplier, and patient workflows is preferred, though not required</li>
<li style="font-family: helvetica, arial, sans-serif; font-size: 12pt;">Hands-on experience with any of the following is a plus:
<ul>
<li style="font-family: helvetica, arial, sans-serif; font-size: 12pt;">Design tools such as Figma and Gamma for creating visual assets and collaborating on marketing materials</li>
<li style="font-family: helvetica, arial, sans-serif; font-size: 12pt;">Customer communication and marketing automation platforms such as Customer.io and HubSpot for lifecycle messaging and campaign execution</li>
<li style="font-family: helvetica, arial, sans-serif; font-size: 12pt;">AI-powered tools such as Claude, Gemini, or OpenAI for accelerating content and workflow automation</li>
</ul>
</li>
</ul>
<h3>Benefits</h3>
<ul>
<li style="font-family: helvetica, arial, sans-serif; font-size: 12pt;">Medical, Dental, and Vision Coverage: Comprehensive plans with options for low-to-no-cost premiums.</li>
<li style="font-family: helvetica, arial, sans-serif; font-size: 12pt;">Employer HSA Contribution: Company-funded contributions to your Health Savings Account.</li>
<li style="font-family: helvetica, arial, sans-serif; font-size: 12pt;">401(k) Retirement Plan</li>
<li style="font-family: helvetica, arial, sans-serif; font-size: 12pt;">Equity Incentive Plan</li>
<li style="font-family: helvetica, arial, sans-serif; font-size: 12pt;">Annual Company-Wide Bonus: Opportunity for up to 15% bonus based on company performance.</li>
<li style="font-family: helvetica, arial, sans-serif; font-size: 12pt;">Remote-First Culture: We are remote-first with a dedicated NYC office and reimbursement options for co-working spaces.</li>
<li style="font-family: helvetica, arial, sans-serif; font-size: 12pt;"><span style="font-family: helvetica, arial, sans-serif; font-si

This listing is from ats_greenhouse. View original listing ↗

Product Marketing Associate

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