PR and Marketing Coordinator
About Four Seasons:
Four Seasons is powered by our people. We are a collective of individuals who crave to become better, to push ourselves to new heights and to treat each other as we wish to be treated in return. Our team members around the world create amazing experiences for our guests, residents, and partners through a commitment to luxury with genuine heart. We know that the best way to enable our people to deliver these exceptional guest experiences is through a world\-class employee experience and company culture.
At Four Seasons, we believe in recognizing a familiar face, welcoming a new one and treating everyone we meet the way we would want to be treated ourselves. Whether you work with us, stay with us, live with us or discover with us, we believe our purpose is to create impressions that will stay with you for a lifetime. It comes from our belief that life is richer when we truly connect to the people and the world around us.
About the location:
Lisbon’s most iconic address. Located in the heart of Lisbon, our historic Hotel wears the cultural heart and soul of Portugal on its sleeve. Inside, art\-deco sensibilities mingle with an updated Louis XVI style, and a collection of important contemporary local artwork fills our halls. Outside, views of the city’s rolling hills and brightly tiled exteriors spread out before you. After spending the day exploring the city sights, many just steps from the Hotel, we invite you for a seasonally inspired, Michelin\-starred gastronomic experience at CURA restaurant.
About the Role
In this role, you will support the execution of the hotel’s PR, communications, and marketing strategy, assisting with storytelling, media relations, and brand visibility initiatives. You will collaborate cross\-functionally to develop content, coordinate media and influencer experiences, and help ensure consistent brand representation across all channels. This is a dynamic, hands\-on role suited to a detail\-oriented and creative professional with a passion for hospitality, communications, and brand management.
What You Will Do
Public Relations \& Communications
- Support the execution of the annual PR and communications plan, including drafting press releases, biographies, and story ideas.
- Collaborate with internal departments to develop compelling stories and guest experiences aligned with the hotel’s positioning.
- Assist with media relations: identify target publications, coordinate press visits and interviews, and develop new media contacts.
- Support securing media coverage through editorial opportunities, including agencies, B2B channels, and F\&B PR.
- Coordinate stays and experiences for journalists, influencers, photographers, and content creators.
- Track PR performance, compile reports, monitor competitors, and contribute to the marketing dashboard.
- Provide administrative support, including contracts, invoices, POs, talent sourcing, and content usage approvals.
- Prepare meeting agendas and minutes, ensuring clear follow\-ups and alignment across teams.
- Maintain and organize shared PR and marketing assets (image libraries, press kits, and documentation).
- Represent the hotel at local events and proactively identify partnership opportunities aligned with the brand.
- Ensure brand standards and visual identity guidelines are consistently applied across all hotel outlets and materials.
- Coordinate the development of promotional assets, including brochures, newsletters, and collateral.
- Assist in planning and executing photo and video shoots.
- Support commercial teams (Sales, Catering, Reservations) by ensuring all external materials align with brand positioning.
- Support day\-to\-day management of social media channels across hotel outlets, ensuring engaging and on\-brand content.
- Monitor and manage online communities, engaging with audiences and tracking relevant conversations.
- Coordinate influencer partnerships and track deliverables, including content usage and timelines.
- Leverage social platforms to amplify key messages and drive organic engagement.
- Monitor performance metrics and contribute to a data\-driven content strategy.
- Support the management of the hotel’s digital presence, ensuring consistency across all online and offline channels.
- Assist with digital marketing initiatives (SEO, PPC, email campaigns, and advertising) in collaboration with agencies and internal teams.
- Manage local databases and support targeted communication planning.
- Monitor online reputation and conduct benchmarking to optimize performance.
- Collaborate with operations to promote digital tools, guest engagement, and data capture (e.g., app adoption, guest reviews).
- Excellent written and verbal communication skills in Portuguese and English.
- Strong interpersonal skills with a service\-oriented mindset suited to a luxury environment.
- Highly organized, detail\-oriented, and capable of managing multiple priorities in a fast\-paced setting.
- Proactive, creative, and resourceful, with a strong sense of aesthetics.
- Solid understanding of marketing, PR, or digital content creation (photography is a plus).
- Proficiency in MS Office and familiarity with design and content tools (e.g., Figma, Canva, CapCut ).
- Experience with Opera or similar systems is an advantage.
- 2–3 years of experience in a similar role.
- Degree in marketing, communications, hospitality, or a related field.
- Competitive compensation package
- Statutory vacation allowance plus one additional day of paid leave
- Outstanding training programs and career development opportunities, including enriching international taskforce opportunities
- Employee travel program with complimentary stays at Four Seasons properties worldwide
- Provision of employee uniforms
- Meals at our much\-loved Sabores Employee Restaurant
- A birthday cake prepared especially for you by our renowned Pastry Team for you to celebrate with your loved ones
- Comprehensive medical insurance, with the option to extend coverage to family members, plus access to an on ‑ site doctor for preventive care
- Exclusive retail, spa, and food \& beverage discounts within the hotel
- Access to a modern, fully equipped employee on ‑ site gym
- Full access to the FS Benefits platform
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