Performance Creative Strategist
Location
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Berlin \| Global Team
Employment Type
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Full time
Location Type
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On\-site
Department
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Marketing
As a Performance Creative Strategist you will be the architect of the customer journey at PERGOLUX. This is a high\-impact, strategic role at the intersection of psychology, data, and long\-form storytelling, where you will manage the creative direction for 8\-digit annual ad budgets. You will not just be writing ads; you will be weaving emotional, technical, and practical narratives together to move customers from "dreaming" to "buying" high\-ticket, Scandinavian\-inspired outdoor solutions.
At PERGOLUX, we foster a culture of Innovation and Ambition, operating as a design\-driven global team where every team member is empowered to influence our rapid international growth.
What You’ll Do
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- Architect Multi\-Angle Narratives: Develop high\-converting scripts for Meta and YouTube that balance "dream\-state" lifestyle hooks with technical deep dives to resolve complex buyer concerns.
- Lead High\-Velocity Testing: Leverage our significant annual spend to run rapid creative tests, identifying winning hooks and scaling them across our 14\+ global markets.
- Design Full\-Funnel Strategies: Systematically dismantle buyer objections by strategically deploying specific arguments and proof\-points at each stage of the multi\-month customer journey.
- Translate Data into Action: Utilize performance data and tools like Motion to iterate on creative assets, turning technical metrics into actionable briefs for our production team.
- Optimize with AI Workflows: Integrate AI tools to scale hook generation, analyze customer sentiment, and prototype visual concepts to accelerate the briefing and production process.
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- 2\-4\+ years of experience in Performance Creative or Ad Strategy, with a proven track record of influencing high\-budget accounts (7 or 8\-digit spends).
- A deep understanding of high\-ticket D2C consumer behavior and the ability to trigger desire while maintaining a premium brand aesthetic.
- The ability to synthesize fast\-moving data into creative strategies, ensuring there is zero friction between media buying performance and creative execution.
- Exceptional scripting and storytelling skills, with the ability to lead weekly creative\-syncs and bridge the gap between strategy and production.
- Proficiency in using AI tools (such as ChatGPT, Claude, or Midjourney) as a partner for storyboarding, sentiment analysis, and creative iteration.
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- Competitive Salary – Your success is rewarded with strong compensation
- Real Ownership – Take meaningful responsibility in your role and directly influence key business outcomes.
- International Team – Collaborate with passionate colleagues across Europe, gaining exposure to diverse perspectives and ideas.
- Outdoor Lifestyle Discounts – Enjoy exclusive discounts on PERGOLUX products.
- Fast\-Track Career Opportunities – As we scale quickly, you’ll have significant opportunities to grow into senior leadership roles.
- Team Culture – Be part of regular team events, retreats, and a culture that celebrates wins, big and small.
- Bike Leasing Program – Benefit from a sustainable and cost\-effective bike leasing option to support commuting and an active lifestyle.
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To start your journey with PERGOLUX, please apply through our official channels:
- PERGOLUX Career Page
- PERGOLUX LinkedIn
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