NHS Business Development Manager

About The Role

We’re looking for a driven and commercially astute Business Development Manager to join our NHS Sales Team. This role is central to expanding our footprint across the health sector by building strong, profitable relationships and identifying opportunities to grow our portfolio of Lloyds Clinical products and services.

You’ll lead new business development, manage key NHS accounts, and play a pivotal role in bids, tenders, and commercial negotiations. If you thrive in a fast‑paced environment, enjoy shaping solutions for customers, and have a passion for improving patient outcomes, this role is for you.

What You’ll Be Doing

• New Sales Development — Lead and manage new business opportunities, using market and customer insight to build a strong, qualified pipeline and deliver against quarterly and annual sales targets.


• Bids and Tenders — Contribute to tender responses, RFPs, pitches, and commercial approval processes, ensuring high‑quality submissions and successful contract negotiations.


• Account Relationship Management — Own the relationships within assigned NHS accounts, ensuring SLA compliance, customer satisfaction, and proactive issue resolution.


• Commercial Performance Management — Develop targeted account plans, analyse sales data, forecast accurately, and identify upsell/cross‑sell opportunities to maximise revenue.


• Cross‑Functional Collaboration — Work closely with Marketing, Insights, Data, Patient Services, Nursing, Pharmacy, Finance, and Implementation teams to support sales activity and deliver seamless customer experiences.


• External Stakeholder Engagement — Build and nurture relationships with external partners who can influence sales outcomes and support business development.

About You

• + Proven New Business Success within healthcare or a related sector

+ Experience managing and growing existing accounts
+ Strong track record in bids, tenders, and pitch development
+ Excellent commercial, analytical, and project management skills
+ Ability to build trusted relationships with senior stakeholders
+ Confident communicator with strong presentation and negotiation skills
+ Proficiency with CRM platforms and data‑driven decision‑making

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