Marketing Operations Lead

Our Story
 
Hello there. We’re Zopa.
 
We started our journey back in 2005, building the first ever peer-to-peer lending company. Fast forward to 2020 and we launched Zopa Bank. A bank that listens to what our customers don’t like about finance and does the opposite. We’re redefining what it feels like to work in finance. Our vision for a new era of banking puts people front and centre — we’ve built a business that empowers everyone to aim high, every day, to move finance forward. Find out more about our fantastic offerings at Zopa.com! 
 
We’re incredibly proud of our achievements and none of it would be possible without the amazing team here. It’s not just industry awards we’re winning, we’ve also been named in the top three UK’s Most Loved Workplaces. 
 
If you embrace unconventional challenges, are unafraid to think differently and are driven to make an outsized impact, you’ll thrive here at Zopa, so join us, and make it count. Want to see us in action? Follow us on Instagram @zopalife

Core Responsibilities

• Partner closely with Product Marketing to translate business, Product and Marketing strategy into integrated Marketing plans, ensuring activity is aligned to clear commercial and customer outcomes.


• Shape and steer major campaigns and product launches, owning the end-to-end planning and orchestration across Marketing, Comms, Growth, Product, Finance, Legal and Compliance.


• Act as the operational hub for Marketing, creating clarity around priorities, team capacity, dependencies, timelines, budgets and delivery milestones across multiple concurrent initiatives. This includes supporting quarterly OKR and annual strategy processes.


• Partner with channel owners to align campaign objectives, media plans, creative development and delivery schedules, driving accountability and high-quality execution across Marketing.


• Work closely with Product teams to understand roadmaps, launch requirements and delivery cycles, ensuring Marketing is effectively embedded in cross-functional planning and execution.


• Maintain a forward-looking view across Marketing, anticipating risks, dependencies and trade-offs and bringing together the right people to resolve them before they affect delivery.


• Bring strong commercial discipline to Marketing investment, maintaining visibility of forecasts, committed spend and remaining budget and partnering with Finance to support prioritisation and decision-making.


• Partner with internal creative teams and external agencies to develop strong briefs, steer feedback and ensure work is delivered to a high standard, on time and within budget.

• You bring a strategic Marketing perspective to planning and execution, understanding not only what needs to be delivered, but why it matters and what great looks like.


• You have significant experience in Marketing, campaign management, Marketing Operations or programme leadership, with a track record of leading complex, cross-functional Marketing initiatives from strategy through to execution.


• You understand the wider Marketing ecosystem and how disciplines such as PR, social, ATL, paid media, partnerships, CRM, web, app and lifecycle come together to create impact.


• You have meaningful experience working with external agencies and can confidently brief, steer and challenge partners to get to the strongest outcome.


• You’re commercially minded and comfortable managing Marketing budgets and forecasts, using financial information and data to inform prioritisation and decisions.


• You naturally think several steps ahead: working backwards from outcomes, spotting dependencies and anticipating what needs to happen before others have to ask.


• You can move comfortably between strategic thinking and hands-on execution and have the judgement to distinguish between simply getting something delivered and getting it delivered well.


• You’re an excellent communicator and influencer who can bring together senior leaders, Marketing specialists and cross-functional partners, create accountability and move decisions forward.


• You thrive in a fast-moving, high-autonomy environment, absorbing context quickly, adapting when priorities change and bringing structure to ambiguity.


• Experience in a scaled, product-led business is highly desirable. Experience within fintech, financial services or another regulated industry is advantageous but not essential.

This listing is from Lever. View original listing ↗