via Reed · 11 September 2026 ·9 days ago

Marketing Content Executive

Reed
Norwich Full-time
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An exciting opportunity has arisen to join a successful and respected digital business operating one of the UK's leading independent financial comparison platforms. As a Customer Journey & Content Specialist, you will play a key role in enhancing customer engagement, improving digital journeys, and creating high-performing content that drives traffic, conversions, and revenue growth.

This position is ideal for a creative, data-driven content professional with a strong understanding of SEO, emerging AI technologies, and user experience optimisation.

The Role

Working within a collaborative digital team, you will take ownership of customer-facing content across multiple channels, ensuring users can easily access relevant information and products. Acting as a subject matter expert in content strategy and customer journeys, you will work closely with SEO specialists and key stakeholders to maximise visibility across search engines, AI-driven platforms, and social channels.

Key Responsibilities

  • Create, manage, and optimise engaging content across the customer journey.

  • Produce content for websites, social media, video, podcasts, and other digital channels.

  • Identify opportunities to improve engagement, conversion rates, and revenue.

  • Develop content strategies aligned with SEO best practices and AI search experiences.

  • Analyse content performance, user behaviour, and engagement metrics.

  • Enhance user experience through data-led content improvements.

  • Collaborate with internal teams to align content with business objectives.

  • Provide support and guidance to team members where required.

  • Stay up to date with emerging digital, content, and AI trends.

About You

We are seeking an experienced content professional with a proven track record in a consumer-focused digital environment.

Essential Skills & Experience

  • Experience in digital content production for a consumer-facing brand.

  • Strong SEO knowledge and practical application.

  • Experience creating content for AI-powered search and discovery platforms.

  • Proficiency with AI tools and technologies.

  • Strong analytical and reporting skills.

  • Experience creating and editing short-form video content.

  • Previous people management experience.

  • Excellent written and verbal communication skills.

  • Proactive, hands-on approach with strong collaboration skills.

  • Professional, adaptable, and flexible mindset.

  • Full right to work in the UK (sponsorship is not available).

Desirable
  • Social media content creation or management.

  • Financial services, fintech, or comparison website experience.

  • A/B testing experience.

  • Knowledge of customer journey optimisation and conversion improvement techniques.

Benefits

Our client offers an excellent benefits package, including:

  • 25 days' annual leave plus bank holidays.

  • Additional long-service holiday entitlement.

  • Birthday leave.

  • Enhanced pension scheme.

  • Employee Assistance Programme and 24/7 GP access.

  • Group Life Insurance.

  • Ongoing training and career development.

  • Free on-site parking and EV charging points.

  • Modern, air-conditioned offices with shower and locker facilities.

  • Staff incentives and workplace perks.

  • Discounted local bus travel.

This role is fully office-based in Norwich within a collaborative and innovative environment.

Interested?

Please call Michelle Topley on or email your CV to . Alternatively apply online.

The market for this type of role

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