Marketing and Communications Manager

Help us bring the magic of The Ice Cream Farm to life by driving visitor and team engagement, brand awareness and commercial growth through creative marketing and communications.

From promoting exciting events and seasonal experiences to showcasing play attractions, food and unforgettable family moments, the role helps create a fun and memorable visitor journey while strengthening The Ice Cream Farm’s reputation as a leading family destination.

Please note this is an onsite strategic marketing and communications role with responsibility for campaign planning, analytics, CRM, visitor engagement and commercial performance. This role is not solely focused on social media content creation and hybrid working is not permitted.

What you’ll be doing:

· Creating and delivering creative marketing campaigns to drive visits and engagement

· Promoting attractions, events, food, experiences and seasonal activities

· Managing social media content, digital marketing and website updates

· Coordinating content shoots and bringing the brand to life through storytelling

· Managing visitor communications, feedback and community engagement

· Supporting event promotion and special experiences throughout the year

· Monitoring campaign performance and visitor insights to shape future activity

· Building relationships with collaborators, partners and the local community

Skills for Our Role:

· A creative storyteller with strong marketing and communication skills

· A passion for visitor experiences, family attractions and creating memorable moments

· Strong digital marketing and content creation experience

· Organised, collaborative and able to juggle multiple projects

· Commercially aware with a data\-led mindset

· Experience in visitor attractions, leisure, tourism, hospitality or family entertainment is a bonus

Working Hours
This is a permanent, 40 hour role across 5 days per week. Flexibility is essential, especially during weekends and school holidays. We offer competitive pay and fantastic benefits to make sure you’re well taken care of.

If you love creativity, family experiences and making magical moments happen, this could be the perfect role for you.

At The Ice Cream Farm, we are committed to building a diverse and inclusive workplace. As an equal opportunities employer, we welcome and encourage applications from individuals of all races, genders, sexual orientations, and backgrounds. We believe in creating an environment where everyone has the opportunity to succeed and contribute to our success. If you require any reasonable adjustments during the recruitment process or in your role, please let us know, and we will do our best to accommodate you.

Job Types: Permanent, Full\-time

Pay: £30,000\.00\-£34,000\.00 per year

Benefits:

• Company pension


• Discounted or free food


• Employee discount


• On\-site parking


• Store discount

• Chester CH3 9NE: reliably commute or plan to relocate before starting work (preferred)

• How many years’ experience do you have working in a professional marketing role where marketing was your primary responsibility?


• Have you been responsible for creating and delivering full professional marketing campaigns (not just social media content)?


• Have you managed marketing activity with measurable KPIs such as visitor numbers, revenue, engagement or ROI?

This listing is from indeed. View original listing ↗