Junior Content Marketing Manager

<div class="content-intro"><p><strong>Allow us to introduce ourselves</strong></p>
<p>Hello there! We’re Appinio, a global market research company that combines an AI-powered insights platform with expert consultancy. On a mission to make the world a little more fact-based, we help companies understand how consumers think and make smarter decisions.</p>
<p>We started out in Hamburg back in 2014, but we’re now humbled to call the world our playground, with over <strong>260 employees</strong> spread across <strong>13 countries </strong>(we’re remote-first), 2600+ international clients, delivering research from <strong data-stringify-type="bold">+190 markets,</strong> globally.</p>
<p>Want to be a part of the Appinio movement? <strong>🚀</strong></p>
<p><span data-preserver-spaces="true">Here at Appinio, we value <strong>transparency</strong> <strong>in our recruitment process</strong>, and we've created a blog to share what to expect during each step of our journey together:</span><strong><span data-preserver-spaces="true"><em data-stringify-type="italic"> </em></span><span data-preserver-spaces="true"><a class="c-link c-link--focus-visible" href="https://www.appinio.com/en/blog/life-at-appinio/appinio-recruitment-process" target="_blank" data-stringify-link="https://www.appinio.com/en/blog/life-at-appinio/appinio-recruitment-process" data-sk="tooltip_parent">here</a></span></strong></p></div><div class="role">
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<p><strong>Your mission as a Junior Content Marketing Manager</strong></p>
<p>Your mission is to be the engine room of Appinio’s global content &amp; brand function. You will turn strategy, research, and campaign ideas into high-quality, on-brand content across our digital channels and international markets — from copywriting and publishing to repurposing, optimisation and distribution. With a dotted line supporting our Organic Growth function, you’ll fuel SEO, AIO and discoverability, while keeping our core content engine running efficiently and reaching more ICP-fit audiences in a compelling way — ultimately contributing to measurable pipeline and revenue impact.</p>
<p><strong>What you’ll be doing</strong></p>
<ul>
<li><strong>Develop Best-In-Class Content:</strong> Turn research, customer advocacy, brand pillars, business assets and new ideas into compelling content and integrated campaigns — from reports and blogs to email, social, landing pages, sales enablement and more — designed to maximise reach and impact.</li>
<li><strong>Own Content &amp; Brand Operations:</strong> Keep our global content engine running smoothly, owning day-to-day operations, content governance and brand consistency across channels, while maintaining content libraries and infrastructure.</li>
<li><strong>Coordinate Localisation:</strong> Manage translation and localisation workflows with regional teams, ensuring content is adapted effectively for priority markets while maintaining a consistent global brand.</li>
<li><strong>Optimise for Search &amp; Discovery:</strong> Work with Organic Growth to apply SEO, AIO and AI-search best practices across content, improving discoverability, organic reach and performance.</li>
<li><strong>Connect Content to GTM:</strong> Collaborate with GTM stakeholders to activate content across campaigns and channels, ensuring it reaches the right audiences and contributes to pipeline and revenue.</li>
<li><strong>Report &amp; Optimise Performance:</strong> Track and report on content performance across key channels, using insights to identify what’s working, improve future content and maximise impact.</li>
</ul>
<p><strong>You will thrive in this role if</strong></p>
<ul>
<li>You have 1–3 years of experience in content or digital marketing, ideally within a B2B SaaS or tech environment.</li>
<li>You possess exceptional copywriting, editing, and proofreading skills in English with meticulous attention to detail.</li>
<li>You are comfortable working with content management systems (HubSpot experience is a plus) and publishing platforms.</li>
<li>You’re obsessed with how people search, how search trends are evolving, and how AI is changing the way content gets discovered — with a strong baseline understanding of SEO and AIO/GEO.</li>
<li>You are highly organised, proactive, and eager to take ownership of content creation and operational workflows in a fast-paced setting. </li>
</ul>
<p><strong>What’s in it for you?</strong></p>
<ul>
<li><strong><span data-preserver-spaces="true">Flexibility</span><span data-preserver-spaces="true"> Policy</span></strong><span data-preserver-spaces="true"> - Average is 30 days taken, however, we do not have a hard cap of number of vacation days as we know life happens</span></li>
<li><strong><span data-preserver-spaces="true">Temporary work from abroad - </span></strong><span data-preserver-spaces="true">If you're based in the EU, you can work outside your country of residence for up to 180 days per year</span></li>
<li><span data-preserver-spaces="true">All the hardware you need and </span><strong><span data-preserver-spaces="true">your own MacBook</span></strong></li>
<li><span data-preserver-spaces="true">If you are located in Hamburg or Berlin, you'll get a </span><strong><span data-preserver-spaces="true">Deutschland ticket</span></strong><span data-preserver-spaces="true"> or access to a mobility budget with the </span><strong><span data-preserver-spaces="true">NAVIT app</span></strong><span data-preserver-spaces="true"> to get you to and from the office space</span></li>
<li>Subsidised <strong>Urban Sports Club </strong>or <strong>ClassPass</strong> membership based on location</li>
<li><span data-preserver-spaces="true">In case</span><span data-preserver-spaces="true"> you’re located in one of the cities where most of our fellow Appinioneers are (Hamburg, Berlin, Munich, London, Madrid, Barcelona, or New York), you can get access to our </span><strong><span data-preserver-spaces="true">Co-working spaces</span></strong></li>
</ul>
<p><span data-preserver-spaces="true">#LI-AQ1</span></p>
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<p><strong>Kind reminder:</strong> Please ensure that your application is submitted in English.</p>
<p><em data-stringify-type="italic">This post not only outlines our ideal candidate but also serves as an inspiration for what this role can evolve into. Even if you consider yourself an 80% fit but have a genuine passion for this position, we encourage you to apply. We're eager to hear from individuals who share our enthusiasm.</em></p>
<p><em>Appinio is an equal-opportunity employer. All applicants will be considered for employment without attention to race, colour, religion, sex, sexual orientation, gender identity, national origin, veteran, or disability status.<br><br></em><strong>Please read our privacy policy <a href="https://www.appinio.com/en-gb/privacy">here</a>.</strong></p>
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<div class="job-ad-editable job-ad-editable job-ad-editor" data-content="6454878"><strong>Learn more about us:</strong></div>
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<div class="a1"><a href="https://appinio.com/" target="_blank"><img style="max-width: 100%;" src="https://jobdata.prescreen.io/appinio/website-icon.svg"> appinio.com </a><a href="https://de.linkedin.com/company/appinio-gmbh" target="_blank"><img style="max-width: 100%;" src="https://jobdata.prescreen.io/appinio/linkedin-icon.svg"> LinkedIn </a><a href="https://www.xing.com/companies/appiniogmbh" target="_blank"><img style="max-width: 100%;" src="https://jobdata.prescreen.io/appinio/xing-icon.svg"> Xing </a><a href="https://www.kununu.com/de/appinio" target="_blank"><img style="max-width: 100%;" src="https://jobdata.prescreen.io/appinio/kununu-icon.svg"> Kununu </a><a href="https://www.instagram.com/appinio" target="_blank"><img style="max-width: 100%;" src="https://jobdata.prescreen.io/appinio/instagram-icon.svg"> Instagram</a></div>
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