Junior Business Analyst Digital Analytics (m/f/d) 100%

Weleda stands at the forefront as the global leader in crafting certified natural cosmetics and anthroposophic medicines. With a dedicated team of approximately 2500 employees worldwide, we are passionate about innovating, producing, and promoting these products. Our holistic offerings are designed to enhance individual health and well\-being. At the core of our strength lies a commitment to forward\-thinking, social responsibility, and unwavering sustainability practices ― environmentally, socially, and economically. In harmony with nature and the human being \- since 1921\.

For our Commercial Excellence department within the Digital Organisation in Arlesheim we are looking from October 1st or by agreement for a

Junior Business Analyst Digital Analytics (m/f/d) 100%
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The role

• This role will help us turn data into actionable insights for our digital business. As part of our central Data \& Analytics team within Commercial Excellence, you will work closely with marketing, e\-commerce, and country teams to support data\-driven decision\-making. Together with our Senior Business Analyst, you will focus on analytical depth — building self\-service reporting capabilities for the business, delivering deep\-dive analyses, and ensuring continuity through technical backup competencies.


• Marketing Performance Analytics: analysis and reporting of digital campaigns and web performance, including providing data foundations for A/B testing (e.g. for conversion optimization)


• Insights generation: actionable recommendations for digital touchpoints based on data analyses (e.g. customer behavior, market price dynamics)


• Building self\-service reporting capabilities for marketing, e\-commerce, and country teams — enabling business stakeholders to access data independently


• Conducting deep\-dive analyses for business stakeholders to support strategic and operational decisions


• Further development of our reporting infrastructure (Power BI / Google Data Studio) — building, maintaining, and consolidating KPI dashboards


• Building working knowledge of our tracking setup (GA4, Google Tag Manager, server\-side tracking) to ensure team resilience and continuity — a secondary but valued part of the role


• Close collaboration with international country teams, Digital Marketing, E\-Commerce, and IT — translating data into decisions relevant to the business

Your profile

• Analytical mindset — ability to translate data into recommendations for action and communicate insights to different stakeholder groups and business partners (from operational to strategic level)


• Confident in presenting analytical results to business stakeholders — turning complex data into clear, decision\-relevant narratives


• Experience in the digital marketing environment (performance marketing, campaign tracking)


• Confident handling of data visualization and reporting tools (Power BI or Google Data Studio)


• Basic technical understanding of data engineering and data warehouse (DWH) concepts is a plus


• Experience in web analytics (Google Analytics 4, GTM) is a plus


• Pragmatic, structured, and self\-driven working style


• Fluent in English and German

We offer:

• Approachable leadership principles


• Sustainability \& value orientation


• Flexible working hours


• Remote working options


• Transparent \& open communication


• International collaboration


• Working in a purpose\-driven company


• Mobility allowance


• Combining work \& family life


• Innovative \& exciting projects

Everyone is welcome at Weleda — as an inclusive workplace, our employees are comfortable bringing their authentic whole selves to work and thrive with

their personality at Weleda. The gender\-related spelling is used solely for better readability and stands for inclusion of all gender identities.

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