Interim Marketing and Communications Manager

As Interim Marketing & Communications Manager, you will lead a multi-channel marketing and communications function, driving digital performance, brand visibility and audience engagement across the organisation. You will provide leadership to the marketing team while delivering data-led campaigns, enhancing digital channels and supporting organisational growth objectives.

Client Details

Ourclientisahighlyregarded not-for-profit organisation based in Liverpoolwithastrongreputationforexcellence,innovationandcreativity.Recognisedwithinitssectorandenteringanexcitingperiodofdevelopment,itoffersthe opportunity to make a visible impact within a collaborative and ambitious environment.

Description

• Lead the delivery of integrated marketing, communications and digital campaigns that support organisational growth and recruitment objectives.


• Provide day-to-day leadership, management and development of the marketing team, ensuring the successful delivery of projects and campaigns.


• Develop and implement a digital marketing strategy focused on improving engagement, conversion and overall performance.


• Oversee website development, user experience, content optimisation, SEO and digital best practice.


• Lead the implementation, optimisation and effective use of CRM systems, ensuring data, automation and reporting support strategic decision-making.


• Use analytics, insights and performance data to evaluate campaigns, identify opportunities and drive continuous improvement.


• Manage external agencies, suppliers and creative partners to deliver high-quality marketing activity and value for money.


• Act as a guardian of the organisation's brand, ensuring consistent messaging, visual identity and communications across all channels.

A successful Interim Marketing and Communication Manager should have:

• Proven experience leading marketing and communications functions, with responsibility for delivering successful campaigns and organisational objectives.


• Strong people management skills with experience developing, motivating and leading high-performing teams.


• Demonstrable expertise in digital marketing, including website optimisation, SEO, content strategy and campaign delivery.


• Experience implementing and optimising CRM platforms to improve engagement, conversion and reporting outcomes.


• Strong analytical mindset with the ability to use data, insights and reporting tools to inform decisions and improve performance.


• Excellent stakeholder management and communication skills, with the ability to build effective relationships across an organisation.


• Hands-on and proactive leader who can balance strategic planning with operational delivery in a fast-paced environment.

• Opportunity to manage and develop an established in-house marketing team.


• Drive strategy while remaining hands-on and influential.


• Make an immediate impact within a values-led organisation.


• £35,000 - £45,000 per annum or equivalent daily rate

This listing is from Reed. View original listing ↗