via Reed · 11 September 2026 ·8 days ago

Head of Performance Marketing

FS1 Recruitment - Marketing, Creative, Digital, Finance, HR, Sales, Admin
Birmingham Full-time
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Are you a dynamic leader with a passion for performance marketing and a knack for strategic thinking? Our client is seeking a Head of Performance to join their team on a permanent basis. This role offers an exciting blend of senior client leadership, team management, operational ownership, and strategic direction. If you thrive in a fast-paced environment and are ready to take the reins of a performance-driven B2B marketing agency, this could be the perfect fit for you.

Key Duties and Responsibilities:

  • Lead the performance function with a primary focus on paid media across LinkedIn Ads, Google Ads, and emerging channels.

  • Set and maintain high standards for campaign architecture, targeting, creative testing, bidding, and measurement.

  • Drive strategic direction on priority accounts, leading quarterly business reviews and defining future outlooks.

  • Manage a team of performance directors, leads, and growth marketers, providing coaching and development.

  • Ensure proactive performance management using AI-enabled systems to optimize client outcomes.

Skills and Experience:
  • Extensive experience in B2B paid media and demand generation, with agency-side experience essential.

  • Proven track record managing substantial media budgets with demonstrable improvements in pipeline generation metrics.

  • Strong background working with Enterprise and high-growth SaaS clients.

  • Experience leading a performance team and contributing to or owning go-to-market and demand-gen strategies.

  • Advanced proficiency in LinkedIn Ads and Google Ads; knowledge of HubSpot, Salesforce, and marketing automation platforms is advantageous.

Company Benefits:
  • Competitive salary with a 10% annual bonus, paid quarterly.

  • Pension

  • 25 days annual leave plus bank holidays

  • Wellness days and birthday day off

  • Flexible working arrangements and early finish on Fridays

  • Professional development opportunities

  • Fully remote

FS1 Recruitment is a UK-based recruitment agency providing solutions within the Sales, Marketing, and Creative fields for permanent, freelance, and contract positions. Please contact us to discuss one of our many positions.

Ready to lead a high-performing team and drive transformational growth? Apply now to become the Head of Performance and take your career to the next level.

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