Head of Marketing

Role: Head of Marketing

Location: Nottinghamshire, onsite

Job type: Permanent, Full Time

Salary: Up to £80,000 (DOE)

An exciting opportunity has arisen for an experienced and commercially focused Head of Marketing to join a growing business and lead its marketing and digital merchandising function. This role will be responsible for driving online performance, leading a high-performing team, and developing strategies that enhance customer engagement, conversion rates, and revenue growth.

This is an excellent opportunity for a hands-on marketing leader who combines strategic thinking with strong commercial acumen and a passion for digital performance.

Key Responsibilities

• Develop and deliver the overall marketing and digital merchandising strategy.


• Set the direction for all online categories and product ranges, ensuring a best-in-class customer experience.


• Lead, mentor, and develop the Marketing Executives, creating a high-performance team culture.


• Own digital merchandising activities, including product presentation, categorisation, and online trading initiatives.


• Drive sales growth through effective product placement, promotional activity, cross-selling, and upselling strategies.


• Manage the trading calendar, coordinating product launches, seasonal campaigns, and key promotional events.


• Ensure content accuracy across all digital platforms, including product imagery, descriptions, pricing, and categorisation.


• Analyse sales, traffic, and conversion data to identify opportunities and improve performance.


• Work closely with internal stakeholders to ensure marketing campaigns support trading and merchandising priorities.


• Oversee website content and CMS processes, ensuring efficiency, accuracy, and consistency.


• Identify and implement process improvements to streamline workflows and enhance operational effectiveness.


• Monitor competitor activity, market trends, and customer behaviour to inform strategic decisions.


• Report on performance metrics and provide recommendations to senior leadership.

The Right Candidate • Proven experience in a Head of Marketing, Senior Marketing Manager, Ecommerce Manager, Digital Trading Manager, or similar leadership role.

• Strong experience driving digital marketing, ecommerce, online trading, and merchandising strategies.


• Demonstrated ability to lead and develop high-performing marketing teams.


• Commercially minded with a strong understanding of conversion optimisation and customer acquisition.


• Experienced in using analytics and performance data to drive decision-making and growth.


• Strong stakeholder management and communication skills.


• Comfortable working in a fast-paced, growth-focused environment.


• Experience managing trading calendars, campaigns, and digital content platforms.


• Strong project management and organisational skills.


• Knowledge of ecommerce, retail, consumer products, or B2C environments would be highly advantageous.

Robert Walters Operations Limited is an employment business and employment agency and welcomes applications from all candidates

This listing is from Reed. View original listing ↗