via indeed · 25. Mai 2026 ·vor 12 Tagen

Head of Category Management & Marketing (m/f/d)

HEINEMANN
Hamburg
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We are looking for you to join Gebr. Heinemann!

Head of Category Management \& Marketing (m/f/d)
Your new job includes
We are currently in the process of establishing a new legal entity in Rødby to operate our future retail business on ferry routes as well as in border shops, subject to regulatory approval.

In the position of Head of Category Management \& Marketing (m/f/d), you will be working either in a hybrid model (three days per week) or fully on\-site in Rødby, reporting directly to the Managing Director.

In this role, you will be responsible for the strategic development of our categories as well as the holistic management of Category Management, Marketing, and Visual Merchandising.

In this context, you will in particular:

  • Develop and continuously optimize a customer\-oriented and profitable category and assortment strategy

  • Increase category performance and profitability through data\-driven decisions in assortment and marketing

  • Develop and manage location\-specific assortment strategies based on relevant KPIs

  • Ensure category profitability, margins, and product availability

  • Plan, steer, and evaluate marketing activities while ensuring consistent visual merchandising standards

  • Lead and further develop teams, while closely collaborating and communicating with internal and external stakeholders

What you should bring along
  • Successfully completed degree in Business Administration or a comparable qualification

  • Several years of experience in Category Management and Marketing, ideally in (Travel) Retail

  • Proven leadership experience with strong coaching and people development capabilities

  • Strong entrepreneurial mindset with a deep understanding of KPIs and profitability

  • Experience in assortment, market, and category development, as well as cross\-functional and cross\-regional collaboration

  • Excellent communication and stakeholder management skills, combined with a pragmatic, solution\-oriented approach and very good English language skills\- Danish skills are a plus.

If you do not tick all boxes, but still believe you are a match to this role, we are happy to get in touch.

What you can be excited about
Extensive training and development opportunities
Laptop provided
Team events
Extensive onboarding
Attractive employee discounts

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