Graduate Marketing Insight Analyst
We’re looking to recruit a recent graduate on a 12 month FTC basis to join our Marketing Analytics team. This is a great opportunity if you’re an enthusiastic, motivated, and driven individual who is keen to kick your career.
You’ll support the Marketing teams and the wider business by delivering business critical analysis, allowing the business to practise data led decision making. You’ll achieve this by clear and concise communication of occasionally complex information, suitable for various audiences, to support the Marketing teams in a wide variety of areas. These include customer behaviour, shopping channel insight, loyalty scheme data and a wide variety of other business metrics. This allows the Wickes business to adapt and thrive in the fast\-moving world of modern retail, increasing customer loyalty, sales, profit and market share.
You’ll be adaptable, have good time management, enjoy problem solving and enjoy working in a hybrid office and home working environment. What you’ll be doing:* Driving Customer\-Centric Decisions: Utilise customer data to generate comprehensive reports and dashboards, providing actionable insights for the wider business. This includes managing reporting for our TradePro loyalty scheme and supporting the Voice of Customer CSAT programme to ensure decisions are informed by customer perspectives. You will employ appropriate metrics and data visualisations to present information clearly to all stakeholders.
- Delivering Analytical Support and Insight: Provide analytical support for a wide range of business questions and conduct thorough investigations to present clear, evidence\-based conclusions. Specifically, you will deliver data\-driven insights into customer behaviour and cross\-channel metrics to enhance and optimise the multichannel customer experience.
- Monitoring Market and Competitor Activity: Stay informed about macro economy, retail, and customer trends, including delivering timely reports on macroeconomic indicators like Consumer Confidence, as well as market share. You will also undertake regular competitor visits to understand and report on activity, helping to identify trends, threats, and opportunities.
- Enhancing Analytics Capability: You will refine coding standards, implement advanced techniques to accelerate analytics, and utilise AI to expedite coding and analysis for new projects.
- Advanced spreadsheet and data handling, with experience in programming language (i.e. SQL, BigQuery) (preferred)
- Strong analytical skills combined with confident communication skills
- An understanding and interest in the basics of analysis.
- Team Supporter
- Confident presenter
- Ability to derive and explain logic
- Ability to work at pace and to be flexible
- A desire to deliver accurately and on time
You’ll be supported with fantastic learning and development and have the opportunity to grow and develop your career with us. We also have an early careers network to support you if you’re in your first few years of your career.
We’ll also equip you with a benefits package that includes:
Competitive bonus
Life Assurance
Colleague discount
Discount platform including savings and cash back at numerous retailers, savings on gym membership, cycle to work scheme
Our widely recognised wellbeing strategy is something we’re proud of at Wickes. As part of this, we offer a range of health and wellbeing benefits and support, including an Employee Assistance Programme, financial education \& loans, and access to parental, menopause and fertility support.
By giving you the support you need to do well at work, and the flexibility to make life work for you. We are giving you a career that doesn’t put your life on hold. Where you can be yourself, do your best work, and make a positive difference every day. About Us:
Wickes is a multi\-channel retailer operating in the home improvement market. With 50 years in industry, Wickes now generates revenue in excess of £1\.6bn across 230 stores delivered by 8,000\+ colleagues. But it is our culture that is considered our best kept secret; it’s a collaborative, down to earth, fun and inclusive environment where people feel part of a winning team. All our colleagues come from different backgrounds, but what we all have in common is a determination to succeed and a passion for being the best we can be. If that sounds like you, we’ll make you feel right at home. *"We aim to create an inclusive workplace with colleagues’ wellbeing at the heart of everything we do.We’re a Disability Confident Employer and committed to building a diverse workforce that reflects the communities we serve. We welcome applications from disabled people and are committed to providing an accessible recruitment process and workplace for everyone. If you require any support or reasonable adjustments, please let us know* *here."*
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