via Reed · 3 September 2026 ·16 days ago

General Sales Manager

The Work Shop
Romsey Full-time GBP 60,000 – 60,000
This listing is from Reed
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Reporting to the Managing Director

Purpose of General Sales Manager (Technical)

To promote the company, its products and services, ensuring a level of sales to meet the company budget and objectives.

Main Job Requirements Technical Sales Manager

  • To identify and actively pursue sales opportunities and secure orders for products. This will include quotations, tenders, customer liaison and all sales activities for distributors and customers based through the UK.

  • Achieve growth and hit sales targets.

  • Design and implement strategic business plans that expand the customer base and ensure continuous strong presence.

  • Develop and implement new sales initiatives, strategies and programmes.

  • Support/develop distribution channels.

  • Prepare reports as needed.

  • Identify and bring to market new products.

  • Attendance will be required at Exhibitions where necessary.

  • Recruiting, KPI setting, coaching and performance monitoring of sales representatives

  • Manage the sales team and all sales/marketing activities

Team
  • You will manage a small team of internal and external sales representatives. You will have an active input with our external marketing resource which we currently outsource

Marketing
  • To acquire market intelligence concerning trends and competitor activity, keeping both sales and technical staff involved.

To assist Marketing with:
  • Preparation of literature

  • Web Site Updates

  • Social Media updates

  • Exhibitions

This is a predominantly an office position based UK at our Romsey site, there will be a degree of car travel involved, resulting in a requirement to stay away from home and work outside of normal office hours, and to some overseas travel.

If you are Sales manager that is able to manage a team and work within a technical field please do not hesitate to contact me to discuss

Electrical, Sales Account Manager, Field Sales Manager, Sales Engineer, Sales Account manager, Defence, Engineering, Commercial, Sales Engineer, Technical Manager, Batterie, MOD, Retail, Manufacturing

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