General Manager

Shoreditch \- General Manager
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General Manager \- Shoreditch
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*Salary \- Up to £58,000 per annum*

BAO Shoreditch is looking for a General Manager to lead the team with kindness, consistency, and a passion for creating joyful guest experiences.

At BAO, we care about doing things properly \- from the service we give to the way we support our teams. As General Manager, you’ll be the driving force behind one of our restaurants, leading the team day\-to\-day and creating an environment where people feel inspired to do their best work.

You’ll take ownership of the restaurant’s performance, balancing the guest experience with team culture and business results. You’ll coach, guide, and motivate your managers and front\-line teams, ensuring that service runs smoothly and with warmth \- all while keeping an eye on the bigger picture.

This is a leadership role for someone who thrives in hospitality, brings consistency and kindness to their management style, and is motivated by seeing both people and businesses grow.

The Restaurant

Tucked into East London’s creative hub, BAO Shoreditch takes its cue from the bustling beef noodle shops of Taiwan \- reimagined with a playful, London twist. Upstairs, guests enjoy rich bowls of beef noodle soup, signature BAOs, and a menu full of bold Taiwanese flavours.

Downstairs, there’s a bar and private KTV room, a unique space for late\-night drinks, group dining, and the occasional singalong. It brings a fun, unexpected layer to the Shoreditch experience.

Like every BAO restaurant, Shoreditch has its own identity \- energetic, characterful, and rooted in great food and service.

The Position

What you’ll be doing:

• Leading the restaurant team \- setting the tone, energy, and pace across both service and operations


• Building and developing a culture where the team feels supported, proud, and motivated


• Driving performance by balancing guest experience, people development, and financial results


• Supporting and coaching your management team (Assistant GMs, Supervisors, and beyond)


• Working closely with Operations and the wider BAO team to deliver projects and initiatives


• Upholding high standards across hospitality, food quality, and compliance

• Experience leading a busy, high\-quality hospitality business


• A natural leader who coaches with kindness and consistency


• Strong organisational and financial management skills


• Someone who thrives on creating joyful guest experiences and strong team cultures


• A love of food, drink, and hospitality \- and a desire to keep learning and improving

We want working at BAO to feel like stepping into a warm, fluffy bao \- soft, supportive, and full of good stuff. Here’s what you can look forward to:

Growth \& Development

• A supportive, people\-first culture


• Access to the School of BAO, a series of talks, workshops and fieldtrips


• Personalised development plans to help you shape your future

• 6 shifts across 5 days, with a maximum of one double shift


• Paid overtime

• Up to 50% off food and drink across all BAO restaurants and discounts across friends in the industry


• Access to curated wine and meat suppliers at trade prices

• A chance to visit Taiwan and immerse yourself in the food and culture that inspires everything we do

• Extra holiday and perks to celebrate work anniversaries and milestones

• Annual Wei Ya \& BAO Awards Party


• BAO Social Clubs: Grandma’s Home Cooking Club, Hot Pot Supperclub

The Group

BAO quite literally means steamed bun. But BAO means so much more than that, a cult brand with a cult following that aims to inspire with design through food. Founded in 2013 by family trio, Erchen Chang, Shing Tat Chung and Wai Ting Chung in a carpark in East London to now spanning 7 restaurants across London, where each has its own story of Taiwanese Culture with unique experience, narrative and menu.

At BAO we seek people who warm our souls through cooking and hospitality. We strive to cultivate an environment where our design is inspiring, where our unconventional way of thinking bring humour and innovation; our detail challenges you to do your best.

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