Freelance - Associate Director Strategy - Brand
<div class="content-intro"><h3><strong>Who We Are</strong></h3>
<p>VML is a global creative company that combines brand experience, customer experience, and commerce to create connected brands that drive growth. Guided by a <strong>Human First</strong> philosophy, VML is known for its innovative work for brands and consistently ranks among the world’s leading creative companies, including the WARC Creative 100. VML’s global network spans 55+ markets with principal offices in Buenos Aires, Kansas City, London, New York, São Paulo, Shanghai and Singapore. </p>
<p>VML is part of WPP, the trusted growth partner for the world's leading brands. Powered by exceptional talent and our agentic marketing platform WPP Open, WPP unites cutting-edge media intelligence and data solutions, creativity, production, enterprise solutions and expert strategic counsel. </p>
<p>For more information, please visit <a href="http://www.vml.com/" data-outlook-id="d4b7d1c3-8ad6-4b6d-ab45-d3cb5a3aebe1">www.vml.com </a>and follow along on <a href="https://urldefense.proofpoint.com/v2/url?u=https-3A__urldefense.com_v3_-5F-5Fhttps-3A_www.linkedin.com_company_vml_-5F-5F-3B-21-21JboVxjCXSME-21OhlpCfbkl1UcWPwns1-2DGtvHOzFh0QwHV49fsPgGw-2DVCCU1bCg8aQFI9vN-2Dy-2DVwaQcITH2j2XKzGKBIFRLYf2AUWVYY1dFGK6-24&d=DwMFaQ&c=euGZstcaTDllvimEN8b7jXrwqOf-v5A_CdpgnVfiiMM&r=zouFnm4jZMgDFaYF1uVcRY3rbgHWPca_luUrBUkT6Yc&m=QzcCgXCAOjzj5hiU48_CKOdHRSJ4_YpuqfviT9yjlzH5VrkzySTZ-WaQXlYAnj4W&s=jJ7q5V70u9oUx7ONPm5jC3IK8y6vxDilX6BGTlqlWlA&e=" data-outlook-id="a3ef68bf-16fb-4ebc-9ca9-406007d6cefc">LinkedIn</a> #WeAreVML.</p></div><p>Title: Associate Director, Brand Strategy</p>
<p>The Associate Director Brand Strategy will develop brand strategies, creative brand briefs and guide CX focused strategies for</p>
<p>digital and social campaigns, including website redesigns, ongoing marketing, and</p>
<p>end-to-end customer experience (CX) and CRM engagements.</p>
<p><strong>Where you shine</strong></p>
<ul>
<li>Develops content strategies and guides brand growth for CX and CRM campaigns</li>
<li>Executes quantitative, qualitative and competitive strategy and brand audits</li>
<li>Develops strategic briefs, calendars and launch plans</li>
</ul>
<p><strong>What your success will look like</strong></p>
<p>Guiding Strategic Growth, related Brand Projects and Leading Clients</p>
<ul>
<li>Owns strategy project work and nurtures client relationships to ensure client satisfaction/retention</li>
<li>Leads the creative team to ensure on-time delivery of high-quality deliverables</li>
<li>Leads internal and client-facing content strategy workshops</li>
</ul>
<p>Managing & Mentoring People</p>
<ul>
<li>Supervises up to 2 junior team members in our department</li>
<li>Guides their professional development, and helps them set annual career goals</li>
<li>Schedules and hosts weekly 1-on-1s (30-min per direct report)</li>
</ul>
<p>Pitching & Growing New Business</p>
<ul>
<li>Contributes to new business in RFI/RFP responses and pitches</li>
<li>Creates new brand briefs which provide creative brand direction</li>
</ul>
<p><strong>Who you are and what you bring</strong></p>
<ul>
<li>5-8 years working as a brand strategist, agency experience strongly preferred</li>
<li>Excellent attention to detail and strong organizational skills</li>
<li>Outstanding communication skills, both written and verbal, a passion for digital storytelling</li>
<li>Always looking for ways to change, improve, or invent new approaches to old problems</li>
<li>Strong understanding of current digital design practices and technologies</li>
<li>Able to drive a project forward with minimal direction</li>
</ul><div class="content-pay-transparency"><div class="pay-input"><div class="description"><p>The compensation for this position at the time of this posting is indicated below. Individual compensation varies based on job-related factors, including location, business needs, level of responsibility, experience, and qualifications. We offer a competitive benefits package. Click <a href="https://mybenefits.wpp.com/public/welcome" target="_blank">WPP Benefits</a> for more details.</p></div><div class="title">_</div><div class="pay-range"><span>$100</span><span class="divider">—</span><span>$140 USD</span></div></div></div><div class="content-conclusion"><p><span class="normaltextrun"><span lang="EN-GB"><span lang="EN-GB">We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office an average of four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.</span></span></span></p>
<p><span class="normaltextrun"><span lang="EN-GB">WPP (VML) is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.</span></span><span class="scxw176048299"><span lang="EN-GB"> </span></span></p>
<p>When you click "Submit Application", this will send any information you add below to VML. Before you do this, we think it's a good idea to read through our <a href="https://www.vml.com/recruitment-privacy-policy">Recruitment Privacy Policy</a>. California residents should read our <a href="https://www.vml.com/california-recruitment-privacy-notice">California Recruitment Privacy Notice</a>. This explains what we do with your personal data when you apply for a role with us, and, how you can update the information you have provided us with or how to remove it.</p></div>
This listing is from Greenhouse. View original listing ↗